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International Business Analysis

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International Business Analysis
Introduction

Foreign Market Entry Modes

The decision of how to enter a foreign market can have a significant impact on the results. Expansion into foreign markets can be achieved via the following modes: * Exporting (Direct/ Indirect Exporting) * Licensing/ Franchising * Contract Manufacturing * Management contract * Assembly Operation * Fully Owned Manufacturing Facility * Joint Venture * Mergers & Acquisitions * Strategic Alliance * Third Country Location * Counter Trade * Direct investments

Heading : Mahindras Take a Giant Leap with Insurance Arm Deal
By : Satish John, Mumbai.
Date : 21st Septermber 2012
News Paper : Economic Times
Us-based LeapFrog’s purchase of 15% in a key Mahindra & Mahindra Group subsidiary hasgiven the auto to tourism group several fold returns on its original investment and the third such high return investment for its investors in less than a decade.
LeapFrog, the world’s largest insurance investor for low-income customers on Thursday said ti would buy a 15% stake in Mahindra Insurance Brokers for Rs. 80.41 Crore.
This firm which is subsidiary of the much bigger and better know M&M Financial services was started in 2004 for a measly Rs. 50 Lakh.The LeapFrong purchase values the firm at Rs. 520 crore.
LeapFrog specfialises in investing in companies that cater to rural markets.”We feel very proud that we invested Rs. 50 Lakh and today it is values at RS. 520 crore”Said M&M Chairman&MD Anand Mahindra, in an interaction with ET.
The investment marks the third such multi-bagger or high retun investement for the group in the part eight years after M&M Financial and Tech Mahindra, the group listed technology arm.

Heading : Walmart hopes to open first India store within 18 months
By : PRESS TRUST OF INDIA
Date : 22nd September 2012
News Paper : Business Standard

Walmart expects to open its stores in India within the next 12 to 18 months and is

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