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Industry 4.0 Market Analysis

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Industry 4.0 Market Analysis
Market analysis

The term industry 4.0 refers to a further developmental stage in the organization and management of the entire value chain process involved in manufacturing industry. The concept of industry 4.0 is already used all over Europe and US and sometimes are also used terms like internet of things, the internet of everything or the industrial internet. All these terms have the recognition that traditional manufacturing and production methods are having a digital transformation. For many years industrial processes have been upgraded thanks to the modern information technology (IT), but lately the new trends have gone over the simply automation of production.

Figure7

The widespread adoption by manufacturing industry and traditional
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CPPSs not only network machines with each other, they also create a smart network between them, properties, ICT systems, smart products and individuals across the entire value chain and the full product life cycle. Sensors and control elements enable machines to be linked to plants, fleets, networks and human beings.

Figure 8

The transformation to industry 4.0 is already well under way mainly in sectors as smart grid, smart logistics and buildings. Traditional industrial eonomies such as Europe and US expect this industrial revolution to bring many advantages in order to increase competitiveness and gain more margins from operations. The main features of industry 4.0 is horizontal integration via a new generation of global value chain networks, infact these new value-creation networks are real-time optimised networks that allow transparency in processes and offer a high flexibility in order to respond rapidly to issues. For example smart werehousing and smart logistics is one of the innovation that most attract MNC’s because it allows flexibility and cost savings in industrial processes
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They have expanded rapidly in the markets of developing countries, and to make possible and profitable their fast growth, they had to create value in every item of the value chain. A study made by Mckinsey on fast-moving consumer goods highlighted that the number of references of these product is increased for 50% in the last seven years, moreover, some companies have rapidly expanded their business beyond traditional Western Docks, in fact, since 2006 emerging markets made more than half of total income of Coca-Cola, in 2009 almost half of PepsiCo's revenue was generated outside the US. At the same time, companies in the fast-moving consumer goods definitely reorganized their portfolios by increasing the weight of the categories of the most profitable and high growth products, creating the basis for a solid and lasting growth. Recent acquisitions made by Nestle on different categories of high-growth food are the demonstration, like baby food (Gerber), the pet food (Purina) and frozen pizzas (Kraft). Also the next decade will be fundamental for the long-term economic rebalancing

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