Impact of Consumer Protection Agencie in Nigeria
IMPACT OF CONSUMER PROTECTION AGENCIES IN NIGERIA: A STUDY OF CPC, CAFON AND CEON
BY
AMZAT SHERIFFDEEN ADEWALE
MATRIC NO: 06076963
A PROJECT SUBMITTED IN PARTIAL FUFILLMENT OF THE REQUIREMENT FOR THE AWARD OF BACHELOR OF ARTS IN THE DEPARTMENT OF MASS COMMUNICATION, FACULTY OF MANAGEMENT AND SOCIAL SCIENCES, OLABISI ONABANJO UNIVERSITY, AGO-IWOYE, OGUN STATE.
MARCH, 2012
CHAPTER ONE
1.0 BACKGROUND TO THE STUDY
Consumer protection is defined as the efforts of the government and private organizations to ensure that the consumers are not exploited by the producers. Through consumer protection, the government ensures that the consumers derive maximum satisfaction from the goods and services available in the market.
All of us are consumers. We consume things of daily use; we also consume and buy these products according to our needs, preferences and buying power. These can be consumable goods, durable goods, specialty goods or, industrial goods. But do we take our time to seek redress when we are sold substandard products and unsatisfactory services?
Since persuasion is the ultimate tool for product advertisements, advertisers now go the full length of utilizing it in ensuring that they make profit. Most advertisers often go ahead to make unrealistic claims about their products and services in order to bait the consumer into patronizing them. It has been established that there exist various government and non-governmental organizations whose primary functions centers around consumer protection and security. It is also known that Nigeria as a consumer nation is susceptible to dumping and other sharp practices by merchants of death, especially food, drugs and such consumables. Manufacturers and service providers themselves have put in place within their environments, consumer protection units/quality control sections to ensure that what the advertisement say is what is obtainable in the market and that the best practices of safety is strictly adhered to.
Consumer
BY
AMZAT SHERIFFDEEN ADEWALE
MATRIC NO: 06076963
A PROJECT SUBMITTED IN PARTIAL FUFILLMENT OF THE REQUIREMENT FOR THE AWARD OF BACHELOR OF ARTS IN THE DEPARTMENT OF MASS COMMUNICATION, FACULTY OF MANAGEMENT AND SOCIAL SCIENCES, OLABISI ONABANJO UNIVERSITY, AGO-IWOYE, OGUN STATE.
MARCH, 2012
CHAPTER ONE
1.0 BACKGROUND TO THE STUDY
Consumer protection is defined as the efforts of the government and private organizations to ensure that the consumers are not exploited by the producers. Through consumer protection, the government ensures that the consumers derive maximum satisfaction from the goods and services available in the market.
All of us are consumers. We consume things of daily use; we also consume and buy these products according to our needs, preferences and buying power. These can be consumable goods, durable goods, specialty goods or, industrial goods. But do we take our time to seek redress when we are sold substandard products and unsatisfactory services?
Since persuasion is the ultimate tool for product advertisements, advertisers now go the full length of utilizing it in ensuring that they make profit. Most advertisers often go ahead to make unrealistic claims about their products and services in order to bait the consumer into patronizing them. It has been established that there exist various government and non-governmental organizations whose primary functions centers around consumer protection and security. It is also known that Nigeria as a consumer nation is susceptible to dumping and other sharp practices by merchants of death, especially food, drugs and such consumables. Manufacturers and service providers themselves have put in place within their environments, consumer protection units/quality control sections to ensure that what the advertisement say is what is obtainable in the market and that the best practices of safety is strictly adhered to.
Consumer
References: Adediran, A. (1992) Psychology of Advertising and Consumer Behaviours, Fola and Associates, Ibadan. Assael, H. (2007) Consumer Behaviour and Marketing Action, Kent Publishing Company, Boston. Badaiki, A. D. (1993) Towards an International Legal Regime of Consumer Curran, J., & Gurevitch, M Protection for Developing Countries: Nigeria as a Case Study, Volume 6, No.4 Claredon, Oxford (1993:6-7), “Commercial and Consumer Laws-National and International Dimensions”, New York, Oxford Press. Consumer Protection Council Act Chapter C25 (Decree No 66 of 1992) Laws of the Federation of Nigeria Daramola, Y Drucker, P. (1985) Fundamental of Modern Marketing (4th ed.), Prentice Hall of India, New Delhi F. O. Ogunrin and A. E. O. Erhijakpor (2009), “Servicom Policy Intervention: Improving Service Igweike, K Kotler, P. (1989) Introduction to Marketing (3rd ed.), Harper Row, New York Percy Omenazu(2010), Journal on “Consumer Protection in Nigeria” published by www.Trifter.com Protection for Developing Countries: Nigeria as a Case Study, Volume 6, No.4 Quality in Nigerian Public Sector”, Global Journal of Social Sciences Vol 8, No. 1, 2009: 51-60 Richard H The Consumer (1992), Journal of the consumer Protection Organization of Nigeria (CPON). W.J. Stanton (2002), “Review on Consumer Protection Act 1987”, University of Eldorado. Monday, August 23, 2010 1:17 PM From: "Abiodun Adedeji" <ceon_camon@yahoo.com> Yahoo! WebHosting Email Saturday, August 21, 2010 6:06 PM