Identification of Philantropic Companies and the Effect Philanthropic Acts Haveon the Companies in Ghana
COURSE: BUSINESS ETHICS AND CORPORATE SOCIAL RESPONSIBILITY DESCRIPTION
CODE: MAS 262
PROJECT: IDENTIFICATION OF PHILANTHROPIC COMPANIES AND THE EFFECT PHILANTHROPIC ACTS HAVE ON THE COMPANIES
Corporate social responsibility (CSR) is a process with the aim to embrace responsibility for the company's actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere who may also be considered as stakeholders.
Corporate philanthropy is the act of corporations donating a portion of their profits or resources to various non-profit organizations. They are voluntary corporate activities taken upon by Organizations to address social issues and the investing of company resources and expertise to help resolve these issues without seeking direct remuneration in return. Executives are repeatedly informed that by demonstrating concern for the environment, human rights, the community development and the welfare of their various stakeholders (employees, customers, supplier’s shareholders and the society at large) will enable loyalty, goodwill, trust, corporate growth and success amongst other benefits. Their firms will gain competitive advantage by appealing to the growing members of socially and environmentally oriented stakeholders. The lack of this knowledge could be very catastrophic to the organization.
One can certainly find examples of firms with superior CSR performance that have done well, as those with less than admired CSR reputations that have done poorly. However, our case study involves those organizations with corporate philanthropy at their heart and the impact of their philanthropic activities on their reputation, performance and profitability in general. It is worth stating that corporate philanthropy is but a fragment of CSR and the most often observed and praised. We have reviewed some of the various philanthropic acts shown by the
CODE: MAS 262
PROJECT: IDENTIFICATION OF PHILANTHROPIC COMPANIES AND THE EFFECT PHILANTHROPIC ACTS HAVE ON THE COMPANIES
Corporate social responsibility (CSR) is a process with the aim to embrace responsibility for the company's actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere who may also be considered as stakeholders.
Corporate philanthropy is the act of corporations donating a portion of their profits or resources to various non-profit organizations. They are voluntary corporate activities taken upon by Organizations to address social issues and the investing of company resources and expertise to help resolve these issues without seeking direct remuneration in return. Executives are repeatedly informed that by demonstrating concern for the environment, human rights, the community development and the welfare of their various stakeholders (employees, customers, supplier’s shareholders and the society at large) will enable loyalty, goodwill, trust, corporate growth and success amongst other benefits. Their firms will gain competitive advantage by appealing to the growing members of socially and environmentally oriented stakeholders. The lack of this knowledge could be very catastrophic to the organization.
One can certainly find examples of firms with superior CSR performance that have done well, as those with less than admired CSR reputations that have done poorly. However, our case study involves those organizations with corporate philanthropy at their heart and the impact of their philanthropic activities on their reputation, performance and profitability in general. It is worth stating that corporate philanthropy is but a fragment of CSR and the most often observed and praised. We have reviewed some of the various philanthropic acts shown by the