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How Did The UK Population Talk About Mexico Between 1970's And 1993?

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How Did The UK Population Talk About Mexico Between 1970's And 1993?
How did the UK population talk about Mexico between 1970’s and 1993?
Corpus analysis of the word ‘Mexico’ in the BNC, also with the word ‘Mexican’ as they are directly related.
For this assignment I will use the BNC (found 1531 tokens for ‘Mexico’ and 680 for ‘Mexican’), where I will analyse how the UK talked about Mexico between the 1970’s and 1993.
My major area of study is business, and I am interested in finding out how discourse analysis using corpora can be used in Marketing, but particularly in the marketing of Mexico in the UK.
The UK is currently in 3rd place, following the United States of America and Canada, of the number of visitors (by air) to Mexico. However, the number of visitors from the UK is only 6% of the number of visitors from the United States of America. The Mexican government is concerned that the image of Mexico overseas is not being marketed well. …show more content…
Looking at the statistics from 2008 to date, the number of visitors has not changed dramatically so I wonder if perhaps is not the distance and is not the way Mexico is marketed in the UK currently, but the way Britons have had Mexico portrayed to them throughout their lives (if we talk about the adults of today and the generation before
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