Preview

Hindustan Unilever Hindustan Unilever LimitedHUL Is

Powerful Essays
Open Document
Open Document
1293 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Hindustan Unilever Hindustan Unilever LimitedHUL Is
Hindustan Unilever

Hindustan Unilever Limited (HUL) is an Indian consumer goods company based in Mumbai, Maharashtra. It is owned by Anglo-Dutch company Unilever which owns a 67% controlling share in HUL. HUL's products include foods, beverages, cleaning agents and personal care products.
HUL was established in 1933 as Lever Brothers and, in 1956, became known as Hindustan Lever Limited, as a result of a merger between Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd. It is headquartered in Mumbai, India and employs over 16,500 workers, whilst also indirectly helping to facilitate the employment of over 65,000 people. The company was renamed in June 2007 as "Hindustan Unilever Limited".
Hindustan Unilever's distribution covers over 2 million retail outlets across India directly and its products are available in over 6.4 million outlets in the country. As per Nielsen market research data, two out of three Indians use HUL products. Hindustan Unilever Limited was recognised as the 'Conscious Capitalist of the Year' at the 2013 Forbes India Leadership Awards.
HUL won 12 awards overall with 4 Golds, 4 Silvers and 4 Bronzes at the 2013 Emvies Awards.
HUL ranks number two on the on Fortune India's 2013 '50 Most Admired Companies list'.
Hindustan Unilever Limited has emerged as the No. 4 'Most Respected Company in India' in a survey conducted by Business World in 2013.Hindustan Unilever's corporate headquarters are located at Andheri (E), Mumbai. The campus is spread over 12.5 acres of land and houses over 1,600 employees. Some of the facilities available for the employees include a convenience store, a food court, an occupational health centre, a gym, a sports & recreation centre and a day care centre.

Few Brands of HUL
Annapurna salt and Aatta
Bru coffee
Brooke Bond (3 Roses, Taj Mahal, Taaza, Red Label) tea
Kissan squashes, ketchups, juices and jams
Lipton tea

ITC Limited

ITC Limited or ITC is an Indian conglomerate headquartered in

You May Also Find These Documents Helpful

  • Best Essays

    As previously mentioned Unilever is a worldwide company which turnover billions of pounds in multiple countries. The greatest increase in market over the past has been in Asia with the most turnover in terms of product being in personal care as shown in figure 3 below.…

    • 3703 Words
    • 14 Pages
    Best Essays
  • Powerful Essays

    As a new Indian middle class has developed around the wealth that the IT and BPO industries have brought to the country, a new consumer base has developed. International companies are also expanding their operations in India to service this massive growth opportunity. Notable examples of international companies that have done well in India in the recent years include Pepsi, Coca-Cola, McDonald’s, and Kentucky Fried Chicken, whose products have been well accepted by Indians at large.…

    • 4944 Words
    • 20 Pages
    Powerful Essays
  • Satisfactory Essays

    Dhl Case Study

    • 749 Words
    • 3 Pages

    DHL Bangladesh, a privately held subsidiary of DHL Worldwide Express, is a pioneer and was acknowledged as a market leader in the air express industry in Bangladesh. This rapid expansion required DHLB to increase the number of employees from 5 to 300. This also increased the workload for DHLB employees, especially for the human resource department. The HR department employed just three employees who had been working since 1994, when the company only had 150 employees. This caused a major situation to DHLB, because they considered people as their main source.…

    • 749 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Mix Marketing of Pantene

    • 2902 Words
    • 12 Pages

    * 4. three most sought after brands Sunsilk, Dove and Clinic are produced by HUL. Thecompany holds a 44% market share in the Indian shampoo industry. It is said that HULearns almost 8% of its revenue from the sale of these products The other recent brand thathas taken the Indian personal care…

    • 2902 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    Hll Case Study

    • 6075 Words
    • 25 Pages

    Hindustan Lever’s broad product portfolio spans soap, detergents, personal products and food. Soap, detergents and scourers generate roughly 46% of revenues, while the rest is largely accounted for by personal products (26%), beverages (11%), other products (2%) and exports (10%). Processed foods and ice cream and other products collectively contribute a miniscule 5% towards total turnover. The company has a significant share of most products in which it operates, with the exception of packaged food. It is among the leading players in cosmetics and toiletries, non-alcoholic beverages and household care in India.…

    • 6075 Words
    • 25 Pages
    Good Essays
  • Powerful Essays

    Hcl Co-Operate Strategy

    • 1415 Words
    • 6 Pages

    HCL Enterprise is a garage startup founded in the year 1976. It started as Microcomp and used brand name Televista for selling calculators. Shiv Nadar along with his ex DCM employees Ajai Chowdhry, Arjun Malhotra, Subhash Arora, Yogesh Vaidya, S. Raman, Mahendra Pratap and DS Puri started the enterprising venture.…

    • 1415 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Reliance Industries Limited (RIL) is an Indian conglomerate holding company headquartered in Mumbai, Maharashtra, India. Reliance owns businesses across India engaged in energy, petrochemicals, textiles, natural resources, retail, and telecommunications. Reliance is the third most profitable company in India, the second-largest publicly traded company in India by market capitalization, and the second largest company in India as measured by revenue after the government-controlled Indian Oil Corporation The company is ranked 215th on the Fortune Global 500 list of the world's biggest corporations as of 2016. RIL contributes approximately 20% of India's total exports. It is ranked 8th among the Top 250 Global Energy Companies by Forbes as of 2016.…

    • 792 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Wheel vs Nirma

    • 732 Words
    • 3 Pages

    2)Place: HUL understood that the presence of Nirma was not pan India and hence, it was a good opportunity for them to capture the market. They were able to reach out to very remote areas and this made the product popular. Also, the decision to locate Wheel operations in Chandigarh gave it more focus and concentrated efforts helped fight the competition.…

    • 732 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Carbon Footprint

    • 986 Words
    • 4 Pages

    Hindustan Unilever Limited (HUL) (BSE: 500696) is India's largest consumer goods company based in Mumbai, Maharashtra. It is owned by the British-Dutch company Unilever which controls 52% majority stake in HUL. Its products include foods, beverages, cleaning agents and personal care products.…

    • 986 Words
    • 4 Pages
    Good Essays
  • Good Essays

    According to the study made by me, HLL has basic problems but which have to be dealt with planned strategy. Now we got to see where the problem lies, looking at the market itself will give us a lot of ideas, India is a developing nation with a massive population where majority areas are rural and people living in there are uneducated, moreover to get to these customers is very difficult as the mode of transport to these people are difficult and time taking. In that kind of situation a large company like HLL needs to think over a plan of action where the flow of their products is consistent and is being bought through effective marketing. Here manpower needed for the task is huge at hand and needs to be taken care of, this brings in a newer problem where people can’t be employed from one area and made to work in these different rural areas, the reason being that every state in India speaks a different language, therefore employees of the same area need to be employed. The fact that the task is massive gives a lot of pressure on the company, here the human resource, marketing representatives etc. are required to pull in together to get to a proper liable solution. Let us see the main important problem and also what plan can be used to deal with this problem.…

    • 1222 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Hindustan Unilever Limited (HUL) (BSE: HUL) is India's largest fast moving consumer goods company, touching the lives of two out of three Indians with over 20 distinct categories in home & personal care products and food & beverages. They endow the company with a scale of combined volumes of about 4 million tonnes and sales of over Rs. 13,000 crores[citation needed]. HUL is also one of the country's largest exporters; it has been recognised as a Golden Super Star Trading House by the Government of India.…

    • 1948 Words
    • 8 Pages
    Good Essays
  • Powerful Essays

    Hindustan Unilever Limited

    • 1628 Words
    • 7 Pages

    |and Head of Unilever AMET (Africa, Middle East and Turkey). HLL has been experiencing many problems since the late 1990s. The company's |…

    • 1628 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    Hdfc Life Insurance

    • 4276 Words
    • 18 Pages

    HDFC Life, one of India's leading private life insurance companies, offers a range of individual and group insurance solutions. It is a joint venture between Housing Development Finance Corporation Limited (HDFC), India's leading housing finance institution and Standard Life plc, the leading provider of financial services in the United Kingdom.…

    • 4276 Words
    • 18 Pages
    Powerful Essays
  • Good Essays

    Project Shakti

    • 496 Words
    • 2 Pages

    Ø It provide a consistent competitive advantage to HLL over its competitors, as through this channel they are able to reach directly to the consumer, and there is personal touch to consumers as Shakti entrepreneur is one among the villagers only.…

    • 496 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Envitonment Pollution

    • 11676 Words
    • 47 Pages

    HLL, a 51% subsidiary of the Anglo-Dutch Conglomerate, had acquired a tremendous reputation as one of India’s best-managed companies. Despite being the subsidiary of a Multinational Corporation (MNC), HLL was perceived to be more Indian than foreign, in the way it managed its operations, HLL’s origin went back to 1885 when the Lever Brothers was set…

    • 11676 Words
    • 47 Pages
    Powerful Essays

Related Topics