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High Turnover Ratio in Commercial Banks

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High Turnover Ratio in Commercial Banks
CHAPTER I

INTRODUCTION

Commercial Banks offers the same types of products and services. It raises funds by collecting deposits from businesses and consumers via checkable deposits, savings deposits, and time (or term) deposits. It makes loans to businesses and consumers. It also buys corporate bonds and government bonds. Its primary liabilities are deposits and primary assets are loans and bonds. They should have a competitive advantage and be distinguish to one bank from another. That is through their employee. The employee makes company grow. “In a global marketplace driven by ideas where information freely flows, brainpower remains the source of competitive advantage” (Kaye, Jordan-Evans & Career Systems International, 2002, p. 4).[1]

Pfeffer (1998) says,

Success comes from successfully implementing strategy, not just from having one. This implementation capability derives, in large measure, from the organization’s people, how they are treated, their skills and competencies, and their efforts on behalf of the organization. A people-centered strategy facilitates higher levels of customer service and enables firms to compete on the basis of knowledge, relationships, and service, not just price. (p. 17). [2] Smart (1999) says,

Proactively seeking out and employing the most talented people can have a multiplier effect on the creation of the competitive advantages. High performers, the A players, contribute more, innovate more, work smarter, earn more trust, display more resourcefulness, take more initiative, develop better business strategies, articulate their vision more passionately, implement change more effectively, deliver higher quality work, demonstrate greater teamwork, and find ways to get the job done in less time with less cost. (p. 12).[3]

Employees need great attention from the management. To discover how long an employee stays with in the bank determined by his or her relationship with



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