Health Care Communications
Health Care Communication Methods
DeAndrea Wheeler
HCS/320
June 11, 2013
Chalon Washington
As the Communication Coordinator for this well known drug manufacturer, we will now debate and discus how we will get information to the public about the negative effects that our medications are causing the public. Our goal, as a vital asset to the public and medical community, is to convey all concerns to our community in a very sensitive and careful way. Using the power of newspapers, radio, internet, social networking and news related companies. The local news has already reported that a well-known public figure has been effected which goes against the health portability and accountability act. So as communication coordinator it is important to communicate this issue carefully, addressing the proper population, without losing business and the trust we created with our investors and consumers. Today in our meeting, we will discuss very important aspects of our company’s medical concerns and deciding which communication tactic is most suitable for this situation, while sticking to the very important and necessary HIPPAA guidelines.
We will start by discussing the advantages and disadvantages of using traditional media, to get the news out to a significant number of the population. Recent reports of negative effects caused by one of the company’s medications need to be addressed. News reports have alleged that one of the individuals is a well-known public figure. Traditional media can include magazines, newspapers, radio and television. There are some great advantages on why these media outlets would be great in reaching our audience regarding this health scare. Two great methods are newspaper and magazines; they can help because we can be precise and explicit when discussing our issue. Additionally, these methods will provide use with a permanent record of the manufacturer attempt to reach the public (Advantages and disadvantages of written communication, 2012). Two
DeAndrea Wheeler
HCS/320
June 11, 2013
Chalon Washington
As the Communication Coordinator for this well known drug manufacturer, we will now debate and discus how we will get information to the public about the negative effects that our medications are causing the public. Our goal, as a vital asset to the public and medical community, is to convey all concerns to our community in a very sensitive and careful way. Using the power of newspapers, radio, internet, social networking and news related companies. The local news has already reported that a well-known public figure has been effected which goes against the health portability and accountability act. So as communication coordinator it is important to communicate this issue carefully, addressing the proper population, without losing business and the trust we created with our investors and consumers. Today in our meeting, we will discuss very important aspects of our company’s medical concerns and deciding which communication tactic is most suitable for this situation, while sticking to the very important and necessary HIPPAA guidelines.
We will start by discussing the advantages and disadvantages of using traditional media, to get the news out to a significant number of the population. Recent reports of negative effects caused by one of the company’s medications need to be addressed. News reports have alleged that one of the individuals is a well-known public figure. Traditional media can include magazines, newspapers, radio and television. There are some great advantages on why these media outlets would be great in reaching our audience regarding this health scare. Two great methods are newspaper and magazines; they can help because we can be precise and explicit when discussing our issue. Additionally, these methods will provide use with a permanent record of the manufacturer attempt to reach the public (Advantages and disadvantages of written communication, 2012). Two