Preview

Google: Culture and Communication

Good Essays
Open Document
Open Document
981 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Google: Culture and Communication
Culture and Communication

Victor L. Henry

COM/530 Communications for Accountants

June 7, 2010

Carmen Andia

Abstract Google is the leader in providing multiple forms of data access on the Internet. Information for many sources can be found at the click of a mouse. To archive and disseminate information, Google maintains an open organizational culture that allows sharing of data within the company to be quick, easy, and concise. Even when communication conflicts arise within the company, value can be derived from the different points of view. Varied opinions allow companies to have a broad prospective of a product or service’s plausibility in the market place. The Google cultural and communication platform aligns with the company’s vision to provide world wide data resources.

Culture and Communication Google has become the top search engine in the world. It is used so much that the word “Google” is not only a noun, a person place or thing for those who can’t recall those days in grammar school. But also a verb, a word that conveys action or a state of being, like Xerox means “to copy.” Obviously the preverbal bar has been set. Ironically, Google is fighting in the courts to keep its name out of the dictionary, much as Xerox fights to keep its name from being used as an equivalent to photocopying. The legal argument is as the name becomes more commonly used, it becomes less of a brand, detracting from its proprietary nature. Google has also spawned products, projects, concepts, and imitations galore. It is safe to say that Google is not just an Internet search engine but has become something of a phenomenon (Searcher; June 2004 Vol.12 Issue 6, p.26-32). So in analyzing the statement, we find that it is possible that Google has reached its stated mission and provided the masses “Googols” of information and data. Google is a "A multilingual Internet search engine that indexes and caches pages on the World Wide Web.” So not only is there tons

You May Also Find These Documents Helpful

  • Good Essays

    Google is one of the largest and well-known companies in the technology industry. They have been known for their search engine for many years now. Also, Google has expanded their business into several other areas in technology from smart phones, tablets, android, and business software. Google’s search engine is known for reliably getting its users the information they want. One unique aspect that Google has is its business organizational structure is that it is flat and formed up into project teams, unlike most businesses.…

    • 801 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Assignment 1 bus 499

    • 1158 Words
    • 3 Pages

    Google strives to have an open culture; they believe that it’s the people that help makes the company a success. Every associate has a hands-on contribution and feel comfortable sharing ideas and opinions about the company with each other (NASDAQ). ). Google offers a personalized search engine for more than 115 countries, and as language support improves, the company is likely to gain market share. As computers become more affordable, many people in economically disadvantaged countries are gaining access to the internet for the first time and Google would like to route them through its search and productivity products first (Scribd, 2008).…

    • 1158 Words
    • 3 Pages
    Better Essays
  • Good Essays

    Google, Inc. has been one of the fastest growing and profitable companies in the world. Since its inception in 1998, it has revolutionized the way the world uses the Internet. Though Google has its hands in many different projects, the classification of industry under which Google falls is simply the Internet search process. Initially, Google strived to be the “perfect search engine” (About google, n.d.). Today, they have evolved to become that and more, with application developments that are user-friendly, their form of electronic mail, and their streamlined and sleek method of helping other businesses reach their target markets with simple advertisements. Google is renowned for their exemplary customer service and providing one of the top-sought-after workplaces in the world (Smith, 2011). With simple guidelines for their practices, Google is the industry leader in user-friendly web applications. Their ten keystones for their business are all customer-focused and are aimed at being the best and fastest.…

    • 431 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Itm434 Mod 5 Case

    • 1036 Words
    • 5 Pages

    Google is by any standards a huge corporation, generating in 2009, annual revenue of $23,651,000,000. At its core is its search engine, which processes over a million search requests every day. It is globally involved in the advanced development and application of multinational public cloud computing, Internet search and advertising technologies and its declared mission from the outset has been ‘to organize the world’s information and make it universally accessible and useful’.…

    • 1036 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Google Marketing Plan

    • 5213 Words
    • 21 Pages

    References: Where Are They Now? Search Engines We 've Known & Loved http://searchenginewatch.com/showPage.html?page=2175241 Google Announces Fourth Quarter And Fiscal Year 2006 Results http://www.google.com/intl/en/press/pressrel/revenues_q406.html www.google.com Microsoft Urges Review of Google-DoubleClick Deal http://www.nytimes.com/2007/04/16/technology/16soft.html?ex=1334376000&en=e67b8532cbba5ba8&ei=508 8 Viacom Sues Google For Massive Copyright Infringement On YouTube http://www.informationweek.com/showArticle.jhtml?articleID=198000551 Google, YouTube Face New Class Action Lawsuit http://www.podcastingnews.com/2007/05/05/google-youtube-lawsuit/ New Microsoft Browser Raises Google 's Hackles http://www.nytimes.com/2006/05/01/technology/01google.html?ex=1304136000&en=69417a0bdae611a3&ei= 5090 Google, Microsoft Push for 'Net Neutrality ' Law http://www.npr.org/templates/story/story.php?storyId=5396027 Lawsuit Against Google Dismissed http://www.pcworld.com/article/id,130070-c,legalissues/article.html What Does France Have Against Google? http://www.spiegel.de/international/0,1518,348040,00.html Thailand to sue YouTube over king clips http://www.theage.com.au/news/Technology/Thailand-to-sue-YouTube-over-kingclips/2007/05/07/1178390216350.html Could lawsuits hurt Google 's ad revenue? http://www.webrankinfo.com/english/seo-news/topic-2885.htm Authors Guild Sues Google, Citing “Massive Copyright Infringement” http://www.authorsguild.org/news/sues_google_citing.htm Google Plans to Acquire SimplyHired http://www.searchenginejournal.com/google-plans-to-acquire-simplyhired/4851/…

    • 5213 Words
    • 21 Pages
    Good Essays
  • Better Essays

    Leadership Analysis Paper

    • 1468 Words
    • 6 Pages

    Stross, Randall (September 2008). "Introduction". Planet Google: One Company 's Audacious Plan to Organize Everything We Know. New York: Free Press. pp. 3–4.…

    • 1468 Words
    • 6 Pages
    Better Essays
  • Good Essays

    Inside the Mind of Google

    • 1046 Words
    • 5 Pages

    Google’s greatest creation is its Internet search engine. In 2008 it is estimated that Google earned more than $4 billion in profits and more than 95% of that profit was tied to its advertising coming from its search engine. Google’s search engine was able to revolutionize the way an Internet search engine gave results to a particular search that was conducted. A basic search engine would stack results based on the amount of times your search term appears on each site. On the other hand, Google stacks its results based on its relevance and importance to that…

    • 1046 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Labor Union At Google

    • 1874 Words
    • 8 Pages

    Google uses information technology to a massive extent. This information technology usage comes from its server farms, storage databases and search engine. Google also provides serious disruptive technology which affects their competitors. It is said…

    • 1874 Words
    • 8 Pages
    Powerful Essays
  • Better Essays

    Google Executive Summary

    • 1297 Words
    • 6 Pages

    December in 1998, “PC Magazine” states that Google "has an uncanny knack for returning extremely relevant results" and recognizes it as the search engine of choice in the Top 100 Web Sites for 1998 (Google Corporation, n.d., p. 1). May 2000, the first 10 language versions are released. That next June Google announces first billion-URL index, therefore becoming the world 's largest search engine. January 2003 American Dialect Society members vote "Google" the "most useful" Word of the Year…

    • 1297 Words
    • 6 Pages
    Better Essays
  • Satisfactory Essays

    How Google Began

    • 440 Words
    • 2 Pages

    Google’s Mission statement is: To organize the world’s information and make it universally accessible and useful.…

    • 440 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Google, Inc., a worldwide renowned search engine company that offers an array of project applications, including Internet search, cloud computing, and advertising, uses its espoused values to align with its enacted values. Google understands that the communication within its organization is strongly determined by their organizational culture. In developing a very distinctive and influential culture, such as Google’s, it allows their employees to be innovative and creative and they embody the company’s values and share the same aspiration for an unlimited amount of information.…

    • 878 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Google provides a search engine without borders. Although this fast rising company was founded and based in California you don't have to reside there to get information. Information seekers around the world have found themselves using this powerful search engine to locate information in their country. Google is the #1 search engine in 17 out of 20 countries measured (slideshare.net, 2008), and is vastly changing the way the international community gets information or carries out its research.…

    • 380 Words
    • 2 Pages
    Good Essays
  • Good Essays

    The Google Effect

    • 748 Words
    • 3 Pages

    Sir Francis Bacon once said that “Knowledge is Power” and if that is the case, what does that make Google? Google has become the web’s most popular search engine and the company strives to create the perfect search engine of the world’s information that anyone would need, but does the good outweigh the bad? Internet search engines such as Google have changed the way an individual can use the internet in today’s society. Google has become a universal medium of information that has changed the availably of information, impacted the path of education, and effected the idea of privacy of the internet.…

    • 748 Words
    • 3 Pages
    Good Essays
  • Good Essays

    The role that Google plays in society now is constantly increasing as it provides numerous service across the world and even making life more convenient for millions of users. Google has changed the way people live and interact with others. It has also changed the way people access and use information by making life easier and less time consuming. With knowledge retrieval able on the internet, it has made users not able to go beyond their knowledge skills for answers (Emerald insight, 2016). It has now become people’s collective global memory. Previously, people use to visit public libraries, read books, or watch news for information, but now, people are using Google as their search engine to get information as it is easier (Hilis et al. 2012). People have become so less reliant on their memory which is having a great impact on their knowledge. With the introduction of digitalized technology, communication through emails and video calls have now become more rampant. They can search for any imaginable thing at the tip of their fingers. However, jobs have also been created by the way of the internet. Because of all these reasons above Google has become people’s number one stop for retrieving information which will continue to alter their way of…

    • 1162 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    To what extent and in what ways do you think that Google is extending “imperialism”? If we take into consideration the “right to communicate,” what would a search engine look like according to you?…

    • 1584 Words
    • 7 Pages
    Powerful Essays