Google
Google
Founded on: Sep 1998
Headquarters: Mountain View, CA, USA
Founders: Sergey Brin, Larry Page
Executive head: Eric Schmidt
Google India Head: Rajan Anandan is a Sri Lankan who is currently the Head of Google India. He was earlier the Managing Director of Microsoft's Sales Marketing and Services business in India. He took this up role in August 2008. Before this role, he used to be the Managing Director of Dell India
Products:
Nexus One, Android, Google Chrome, Google Buzz, Gmail, AdMob, Google Wave, YouTube, Chrome OS, Street View, AdWords, Google Instant, AdSense, etc.
Latest stock prices
Symbol |Name |Trade |Change |% Chg |Volume |P/E Ratio |EPS |Mkt Cap | |GOOG |Google |737.97 |+14.30 |+1.98% |2763552 |22.68 |31.912 |242.5B | |
Advertising Service from Google
Google Adwords Google AdWords is Google's main advertising product and main source of revenue. Google's total advertising revenues were USD$36.5 billion in 2011. AdWords offers pay-per-click, i.e., cost-per-click (CPC) advertising, cost-per-thousand-impressions or cost-per-mille (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads. The AdWords program includes local, national, and international distribution.
Following are two important features of AdWords: i. IP address exclusion In addition to controlling ad placements through methods such as location and language targeting, ad targeting can be refined with Internet Protocol (IP) address exclusion. This feature enables advertisers to specify IP address ranges where they don't want their ads to appear. Up to 100 IP addresses, or ranges of addresses, can be excluded per campaign. All ads in the campaign are prevented from showing for users with the IP addresses specified. Location-based exclusion is also offered as a method of narrowing targeted users.
ii. Frequency capping Frequency capping limits the number of times ads appear to
Founded on: Sep 1998
Headquarters: Mountain View, CA, USA
Founders: Sergey Brin, Larry Page
Executive head: Eric Schmidt
Google India Head: Rajan Anandan is a Sri Lankan who is currently the Head of Google India. He was earlier the Managing Director of Microsoft's Sales Marketing and Services business in India. He took this up role in August 2008. Before this role, he used to be the Managing Director of Dell India
Products:
Nexus One, Android, Google Chrome, Google Buzz, Gmail, AdMob, Google Wave, YouTube, Chrome OS, Street View, AdWords, Google Instant, AdSense, etc.
Latest stock prices
Symbol |Name |Trade |Change |% Chg |Volume |P/E Ratio |EPS |Mkt Cap | |GOOG |Google |737.97 |+14.30 |+1.98% |2763552 |22.68 |31.912 |242.5B | |
Advertising Service from Google
Google Adwords Google AdWords is Google's main advertising product and main source of revenue. Google's total advertising revenues were USD$36.5 billion in 2011. AdWords offers pay-per-click, i.e., cost-per-click (CPC) advertising, cost-per-thousand-impressions or cost-per-mille (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads. The AdWords program includes local, national, and international distribution.
Following are two important features of AdWords: i. IP address exclusion In addition to controlling ad placements through methods such as location and language targeting, ad targeting can be refined with Internet Protocol (IP) address exclusion. This feature enables advertisers to specify IP address ranges where they don't want their ads to appear. Up to 100 IP addresses, or ranges of addresses, can be excluded per campaign. All ads in the campaign are prevented from showing for users with the IP addresses specified. Location-based exclusion is also offered as a method of narrowing targeted users.
ii. Frequency capping Frequency capping limits the number of times ads appear to