Four Vertical Growth Integration Strategies
“Full integration, taper integration, quasi-integration, and long-term contracts are the four vertical growth integration strategies” (Wheelen, Hunger, Hoffman, & Bamford, 2015). If their strategy involves full integration then they want to control everything when it comes to supplies and distributors. The company basically wants to control their own destiny if they follow a full integration strategy. Taper integration is basically when a firm wants to be at least half in control of all their supplies. They still have to depend on other firms if they follow taper integration strategies. A firm owns a part of the firms that produce supplies even though they still have to buy those supplies and the firm doesn’t make anything they need under