Ford Motor Company Portfolio Management Plan
Ford Motor Company Portfolio Management Plan
PROJ587 Advanced Program Management
Professor Janet Durgin
Prepared by Jennifer Mitchell
February 23, 2013
Table of Contents
Introduction 3 Strategic Plan 3 Strategic Capacity Plan 4 Portfolio Management Process 5 Portfolio Management Process Flow Chart 7 Project Selection 7 Program Management Plan 8 TGW Trend Chart 9 Area/Sources of Conflict 10 Change Management Plan 10 Resource Utilization Plan 12 References 13
Introduction
Ford Motor Company is considered a global automotive industry leader. Ford was able to reinvent themselves to be able to stay ahead of the economic downturns. Ford has continually improved their overall profit and recently started paying dividends again. A good portfolio management plan makes all of this possible.
We are going to talk about Ford’s strategic plan, strategic capacity plan, the portfolio management process, project selection, program management plan, areas/sources of conflict, change management plan and finally resource utilization plan. First we are going to talk about Ford’s strategic plan and their ONE Ford Plan that has helped them get to where they are today.
Strategic Plan
A good strategic plan is important to being successful in any organization. Ford Motor Company went through some years of struggle before they decided to do an overhaul of their strategy. Ford Motor Company’s was able to do this through their “ONE” Ford plan. The ONE Ford plan is a four point business plan that consists of the following: aggressively restructure to operate profitably at the current demand and changing model mix, accelerate development of new products our customers want and value, finance our plan and improve our balance sheet, and work together effectively as one team (Ford, 2011). The goal with the ONE Ford plan is create a company with a profitable growth and output such as great products, a strong business, and a better world (Ford, 2011).
Ford
PROJ587 Advanced Program Management
Professor Janet Durgin
Prepared by Jennifer Mitchell
February 23, 2013
Table of Contents
Introduction 3 Strategic Plan 3 Strategic Capacity Plan 4 Portfolio Management Process 5 Portfolio Management Process Flow Chart 7 Project Selection 7 Program Management Plan 8 TGW Trend Chart 9 Area/Sources of Conflict 10 Change Management Plan 10 Resource Utilization Plan 12 References 13
Introduction
Ford Motor Company is considered a global automotive industry leader. Ford was able to reinvent themselves to be able to stay ahead of the economic downturns. Ford has continually improved their overall profit and recently started paying dividends again. A good portfolio management plan makes all of this possible.
We are going to talk about Ford’s strategic plan, strategic capacity plan, the portfolio management process, project selection, program management plan, areas/sources of conflict, change management plan and finally resource utilization plan. First we are going to talk about Ford’s strategic plan and their ONE Ford Plan that has helped them get to where they are today.
Strategic Plan
A good strategic plan is important to being successful in any organization. Ford Motor Company went through some years of struggle before they decided to do an overhaul of their strategy. Ford Motor Company’s was able to do this through their “ONE” Ford plan. The ONE Ford plan is a four point business plan that consists of the following: aggressively restructure to operate profitably at the current demand and changing model mix, accelerate development of new products our customers want and value, finance our plan and improve our balance sheet, and work together effectively as one team (Ford, 2011). The goal with the ONE Ford plan is create a company with a profitable growth and output such as great products, a strong business, and a better world (Ford, 2011).
Ford
References: 2011 UAW-Ford National Negotiations Media Fact Book. (2011). Retrieved from http://media.ford.com/images/10031/2011_Media_Fact_Book_Final.pdf on February 22, 2013. Capacity Utilization. (n.d). Retrieved from http://media.ford.com/images/10031/Capacity_Utilization.pdf on February 15, 2013. Capacity Planning. (n.d.). Retrieved from http://www.managementstudyguide.com/capacity-planning.htm on February 15, 2013. Ford. (2011). Sustainability 2011/12. Retrieved from http://corporate.ford.com/microsites/sustainability-report-2011-12/blueprint-strategy on February 5, 2013. Ford Motor Company Business Plan. (2008, December 2). Retrieved from http://media.ford.com/images/10031/Ford_Motor_Company_Business_Plan.pdf on February 7, 2013. Mills, C. (2008, July 8). Leading your organization through change: a management plan – 5 rules for success. Retrieved from http://www.tagonline.org/articles.php?id=266 on February 23, 2013. The Standard for Portfolio Management. (2006). Newtown Square, PA: Project Management Institute, Inc. Retrieved from https://www.dropbox.com/s/x0qwt5dmrxh09gd/ Standards%20of%20Project%20Management.pdf on February 4, 2013.