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Ford Motor Company Case Analysis Extra

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Ford Motor Company Case Analysis Extra
Table of Contents
Introduction.................................................................................................................P2
Analysis .......................................................................................................................P2
Alternatives .................................................................................................................P4
Recommendation........................................................................................................P4
Appendix
External Assessment ......................................................................................P5
PESTEL Analysis .................................................................................P5
Dominant economic Features .............................................................P6
Porter’s 5 Force Analysis ....................................................................P7
Driving Forces Analysis ......................................................................P8
Strategic Group Map............................................................................P9
Framework for Competitor Analysis.................................................P10
Key Success Factors .........................................................................P11
External Assessment Summary........................................................P12
Internal Assessment......................................................................................P12
Financial Analysis (Income and Balance sheet) ..............................P12
Financial Analysis Ratios ..................................................................P13
Current Strategy.................................................................................P14
SWOT Analysis...................................................................................P14
Value Chain Analysis.........................................................................P15
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