Final Copy Management and Leadership at Coca Cola
BMGT 500 – Principles of Management
Management styles & Leadership practices at Coca-Cola.
Report submitted to
Prof. Chepkilot
In partial fulfillment for the award of the degree of
MASTER OF BUSINESS ADMINISTRATION (MBA)
By
Jesse G. Munyua
GMB/NE/0645/05/14
Kabarak University Nakuru Town Campus
Table of Contents
1.0 Introduction 2
2.0 History of the Company 2
3.0 Mission and Vision 3
4.0 Culture and values 5
5.0 Organizational Design 6
6.0 Organization Structure 8
7.0 Organizational goals 9
8.0 Leadership Style 10
8.1 Core Capabilities 11
9.0 Management Styles 12
9.1 Democratic 12
9.2 Autocratic 13
9.3 Laissez-faire management style 14
9.4 Consultative democratic 14
9.5 Team Work 15
9.6 Employee Engagement 16
10.0 Management Functions of Coca-Cola Company 16
10.1 Planning 16
10.1.1 Strategic Goals 17
10.1.2 Tactic Goals 17
10.1.3 Operational Goals 17
10.1.4 Decision Making 18
10.2 Organizing 18
10.2.1 Departmentalization 19
10.2.2 Work Specialization 20
10.2.3 Delegation and Accountability 20
10.2.4 Resource Allocation 20
10.2.5 Organizing the Human Resources 20
10.3 Leading 21
10.3.1 Motivation 21
10.3.2 Communication 22
10.3.3 Corporate Culture 22
10.4 Controlling 22
10.4.1 Sales Person’s Reporting System 22
10.4.2 Sales Person Evaluating System 23
Reference 24
1.0 Introduction The Coca-Cola Company, a retailer, manufacturer and marketer of non-alcoholic beverages, is a market leader in its industry currently offering more than 500 brands in over 200 countries or territories. The company operates a franchised distribution system dating from 1889 where the Coca-Cola Company only produces syrup concentrate which is then sold to various bottlers throughout the world who hold an exclusive territory. The Coca-Cola Company headquartered in Atlanta, Georgia owns its anchor bottler in North America, Coca-Cola Refreshments.
This behemoth has managed to maintain its position as a market leader for over a hundred years and is still going strong.
Management styles & Leadership practices at Coca-Cola.
Report submitted to
Prof. Chepkilot
In partial fulfillment for the award of the degree of
MASTER OF BUSINESS ADMINISTRATION (MBA)
By
Jesse G. Munyua
GMB/NE/0645/05/14
Kabarak University Nakuru Town Campus
Table of Contents
1.0 Introduction 2
2.0 History of the Company 2
3.0 Mission and Vision 3
4.0 Culture and values 5
5.0 Organizational Design 6
6.0 Organization Structure 8
7.0 Organizational goals 9
8.0 Leadership Style 10
8.1 Core Capabilities 11
9.0 Management Styles 12
9.1 Democratic 12
9.2 Autocratic 13
9.3 Laissez-faire management style 14
9.4 Consultative democratic 14
9.5 Team Work 15
9.6 Employee Engagement 16
10.0 Management Functions of Coca-Cola Company 16
10.1 Planning 16
10.1.1 Strategic Goals 17
10.1.2 Tactic Goals 17
10.1.3 Operational Goals 17
10.1.4 Decision Making 18
10.2 Organizing 18
10.2.1 Departmentalization 19
10.2.2 Work Specialization 20
10.2.3 Delegation and Accountability 20
10.2.4 Resource Allocation 20
10.2.5 Organizing the Human Resources 20
10.3 Leading 21
10.3.1 Motivation 21
10.3.2 Communication 22
10.3.3 Corporate Culture 22
10.4 Controlling 22
10.4.1 Sales Person’s Reporting System 22
10.4.2 Sales Person Evaluating System 23
Reference 24
1.0 Introduction The Coca-Cola Company, a retailer, manufacturer and marketer of non-alcoholic beverages, is a market leader in its industry currently offering more than 500 brands in over 200 countries or territories. The company operates a franchised distribution system dating from 1889 where the Coca-Cola Company only produces syrup concentrate which is then sold to various bottlers throughout the world who hold an exclusive territory. The Coca-Cola Company headquartered in Atlanta, Georgia owns its anchor bottler in North America, Coca-Cola Refreshments.
This behemoth has managed to maintain its position as a market leader for over a hundred years and is still going strong.