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Fierce Leadership: Susan Scott

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Fierce Leadership: Susan Scott
Book Review: Fierce Leadership by Susan Scott

Fierce Leadership
A Bold Alternative to the Worst “Best” Practices of Business Today

Author: Susan Scott New York: Broadway Business (2009).

1

Book Review: Fierce Leadership by Susan Scott

Business from the Heart
A summary of the importance of fierce leadership to me

I put my hand up – guilty as charged! I have never as a leader had a fierce conversation.

Fierce Leadership by Susan Scott is a remarkable book with refreshing candour. The title of the book at first appeared quite provocative to me, but the term fierce refers to the type of leadership that engages and connects with people at a deep level.

Scott gets to the heart of many relationship issues that prevent us from really connecting with others & limit our performance. The fierce leaders’ most valuable currency is relationships and human capital. Scott writes, “Everywhere, people are hungry to connect, to be seen and known as the unique individuals they are, and this has an immediate and powerful impact on how we design

business strategies and market our products and services and ultimately on whether our businesses treat our conversations and our relationships as we do our e-mails—one way, directive, quick, clipped, efficient” [p.20].

succeed or fail. Yet much business communication is still stuck in the information age. Too often we

The ‘home run’ for me was realizing how profound the impact has been on my life and the lives of those around me from the ‘missing conversations’. The conversations that I didn’t have; that I just didn’t go there!

Communications expert Susan Scott maintains that a single conversation can change the trajectory of a career, marriage or life. Whether these are conversations with yourself, partner, colleagues, customers, family or friends, fierce leadership shows you how to have conversations that count.

Conversations that allow you to express who you are and what you believe while

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