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The role of media in today's world | (Muzna Shakeel, Karachi) | | | | | |

In the world of today, media has become as necessary as food and clothing. It has played significant role in strengthening the society. Media is considered as "mirror" of the modern society, infect,it is the media which shapes our lives.

The purpose of the media is to inform people about current ,new affairs and to tell about the latest gossip and fashion. It tells about the people who are geographically divided.

The role of media has become one way of trading and marketing of products and prejudices. The media claimed to be governed by righteousness and equity, but greed and self-aggrandizement has poisoned its virtues.
Media is in charge of :
1 information
2 education
3 entertainment
4 advertising
5 correlation of parts of society

Society is influenced by media in so many ways. It is the media for the masses that helps them to get information about a lot of things and also to form opinions and make judgments regarding various issues! It is the media which keeps the people updated and informed about what is happening around them and the world. Everyone can draw something from it.

Media has had a bad effect on a generation, mainly because ,youth is strongly influenced by media. Teenagers and children wish to follow the people ,who get recognized and do what they do to get noticed. Sometimes, they focus on bad part of the media and strive to be a part of it. However, many are not succumbed to a life of crime!

These are the things which get into Young civilian minds!

The media affects people's perspective. Too much intervention of media in everything is a matter of concern. Media can be considered as "watch dog" of political democracy. Through the ages,the emphasis of media on news has camouflaged. Media these days, tries to eye the news ,which could help them to sell the information that is gathered worldwide, so that they could pave a way of success and fame of their
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