Environmental Scan
Environmental Scan
Claudia Hill
MGT/498
April 13, 2015
Thomas Blakely
Environmental Scan
Environmental Scanning basically is the process of ensuring the success of an organization this is over long periods of time. The organization has to periodically conduct analysis of the organizations success in the industry they are involved in business. Each business has a goal that they want to achieve; sometimes this can be a long range plan, or strategy for down the road. So in order to achieve this goal the organization has to go through an environmental scan of the organization, this is an evaluation of the company. The internal environmental challenges with events, trends, and issues, the expectations of the future, sometimes the internal challenges could be employers, shareholders and the board of directors, these different areas is the cultures of the organizations. Not only should internal environment challenges there is external environment challenges this includes economic, socio-culture and political and the areas if technology environments these involve customers, suppliers, competitors, financial institution, government and the media.
Choice of Companies for Analysis of Environmental Scan
I chose the ford Motor Company I liked how they made the decision to self-analysis themselves with a SWOT Analysis this was a decision made in 2013. They as the company to take step back and to claim the how this company is functioning, so in order to do this environmental scan was conducted. This help the ford motor company to see where the company was in 2013 financially and they wanted to be, now being the first automotive company to manufacture and sell automobiles and automotive parts as well as being the 2nd largest US auto maker and the 5th largest vehicle seller in Europe. The headquarters are based in the United States the revenue of ford 2012 based out at $13.43 billion with a net profit of $5.665 billion this interested ford to decide to do a deep scan, a deep
Claudia Hill
MGT/498
April 13, 2015
Thomas Blakely
Environmental Scan
Environmental Scanning basically is the process of ensuring the success of an organization this is over long periods of time. The organization has to periodically conduct analysis of the organizations success in the industry they are involved in business. Each business has a goal that they want to achieve; sometimes this can be a long range plan, or strategy for down the road. So in order to achieve this goal the organization has to go through an environmental scan of the organization, this is an evaluation of the company. The internal environmental challenges with events, trends, and issues, the expectations of the future, sometimes the internal challenges could be employers, shareholders and the board of directors, these different areas is the cultures of the organizations. Not only should internal environment challenges there is external environment challenges this includes economic, socio-culture and political and the areas if technology environments these involve customers, suppliers, competitors, financial institution, government and the media.
Choice of Companies for Analysis of Environmental Scan
I chose the ford Motor Company I liked how they made the decision to self-analysis themselves with a SWOT Analysis this was a decision made in 2013. They as the company to take step back and to claim the how this company is functioning, so in order to do this environmental scan was conducted. This help the ford motor company to see where the company was in 2013 financially and they wanted to be, now being the first automotive company to manufacture and sell automobiles and automotive parts as well as being the 2nd largest US auto maker and the 5th largest vehicle seller in Europe. The headquarters are based in the United States the revenue of ford 2012 based out at $13.43 billion with a net profit of $5.665 billion this interested ford to decide to do a deep scan, a deep