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Emirates Airlines: An Analysis Of The Threat To Emirates Airlines

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Emirates Airlines: An Analysis Of The Threat To Emirates Airlines
Emirates Airlines, the world’s biggest international carrier based in Dubai, United Arab Emirates, founded and owned by the government of Dubai is the largest airline in the Middle East and certainly the best. It has a fleet size of 222 which flies to exactly 164 destinations and expanding. It has approximately 56,725 employees and I feel proud to tell that I was one of them.
There are a number of economic, social, cultural, environmental, political, governmental and competitive factors which affect what kinds of opportunities and threats are faced by every expanding organization no matter how large it may be in terms of revenue or services provided.
Opportunities to Emirates Airlines:
1) Emirates Airlines has a strong backing by the government of Dubai, which makes it easier for the
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Recently British Airlines redesigned majority of their airplanes’ interiors and attached tablet-like electronic in-flight entertainment monitors which reduces the total weight drag on the aircraft and is more user friendly (Flipboard, 2015).
6) Terrorism is another factor posing as a threat to Emirates Airlines. There is a time of crisis and war going on in Yemen which has had an effect of the Middle East. The recent shooting down of Airplanes over “war-zones” have triggered fear in travelers.
7) Another threat would be of limited resources, in this case oil and fuel needed by the company. Even thought Emirates Airlines is based in the United Arab Emirates, an oil-rich country, resources are limited everywhere. There have been studies conducted showing the limited availability and a chance of these resources being depleted faster than we know yet (GulfNews, 2013). All these things have led to the increase in fuel prices but the company cannot simply seize their operations, but all these do lead to extra operational

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