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Dorito's Commercial Analysis

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Dorito's Commercial Analysis
As one well-known event that happens during the Super Bowl time are the unforgettable commercials. One in particular is the Dorito’s commercial. Prior to one being aired in time for the Super Bowl, The Marketing Arm are a managing team who help to promote creative individuals by allowing those individuals to send mass entries of their version of a Doritos commercial (Erickson). Crowd (sourcing) has now taking over the online world. By asking the people to do this the end result was a great success for company and the person who won. In 2012, USA Today ran a Facebook Super Bowl Admeter to go along with the original USA Today Admeter and a separate same amount cash prize. Johnathan Friedman, a freelance graphic designer and musician used only
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