Dominick10 Tb Ch07
Chapter 7
Radio
True/False
1. Even at the very beginning of its development, radio was seen as having the potential to generate huge profits by broadcasting news and entertainment.
Ans: F
2. HD radio is a digital service that improves the quality of terrestrial stations.
Ans: T
3. Very little of what was broadcast in the early days of radio was actually done by broadcasters; stores, schools, businesses, and other organizations owned the early stations. Ans: T
4. Advertising on radio began when WEAF in New York began selling time to anybody who wanted to broadcast a message.
Ans: T
5. The Radio Act of 1927 set up the Federal Radio Commission, which issued radio licenses and created policies to minimize interference.
Ans: T
6. Local DJs use voice tracking so they can complete their 4hour airshift in about 30 minutes and then have time to do other work at the station.
Ans: F
7. During the Depression in the 1930s, radio provided both fantasy and reality, as
reflected in the combination of escapist entertainment programs and increased network news and special events coverage.
Ans: T
8. Even though the amount of money spent on radio ads nearly doubled during World
War II, radio continued to be significantly outpaced by newspapers in terms of generating national advertising dollars.
Ans: F
9. The emergence of AM was the most important development in the radio industry during the 1970s and 1980s.
Ans: F
10. Networks were important sources of radio content during the medium's early years, but the last radio network shut down in 1990.
Ans: F
11. Examples of the most popular radio music formats include AC, NP, Modern Rock, and CTA.
Ans: F
12. A format wheel is a pie chart representing the content aired on a radio station.
Ans: T
13. Noncommercial radio is distinguished from commercial radio in that it is not allowed to generate any revenue in exchange
Radio
True/False
1. Even at the very beginning of its development, radio was seen as having the potential to generate huge profits by broadcasting news and entertainment.
Ans: F
2. HD radio is a digital service that improves the quality of terrestrial stations.
Ans: T
3. Very little of what was broadcast in the early days of radio was actually done by broadcasters; stores, schools, businesses, and other organizations owned the early stations. Ans: T
4. Advertising on radio began when WEAF in New York began selling time to anybody who wanted to broadcast a message.
Ans: T
5. The Radio Act of 1927 set up the Federal Radio Commission, which issued radio licenses and created policies to minimize interference.
Ans: T
6. Local DJs use voice tracking so they can complete their 4hour airshift in about 30 minutes and then have time to do other work at the station.
Ans: F
7. During the Depression in the 1930s, radio provided both fantasy and reality, as
reflected in the combination of escapist entertainment programs and increased network news and special events coverage.
Ans: T
8. Even though the amount of money spent on radio ads nearly doubled during World
War II, radio continued to be significantly outpaced by newspapers in terms of generating national advertising dollars.
Ans: F
9. The emergence of AM was the most important development in the radio industry during the 1970s and 1980s.
Ans: F
10. Networks were important sources of radio content during the medium's early years, but the last radio network shut down in 1990.
Ans: F
11. Examples of the most popular radio music formats include AC, NP, Modern Rock, and CTA.
Ans: F
12. A format wheel is a pie chart representing the content aired on a radio station.
Ans: T
13. Noncommercial radio is distinguished from commercial radio in that it is not allowed to generate any revenue in exchange