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Cultural Analysis
Global Business Cultural Analysis: Germany

July 7, 2012

Liberty University

Abstract The Indian population in the United States as increased over the years. There are signs that they are they are very successful in opening and running their own businesses. It would be interesting to know if the same opportunities are available in India as they are in the United States. This paper researches India’s trade partners; their religious culture; India’s economic status and major industries; as well as the relationship between India and the U.S.

Major Elements and Dimensions of Culture
Religion and Communication
India is such an interesting country that is rich in culture and has a lot to offer. For background purposes, India is located south of Asia and borders the Arabian Sea and the Bay of Bengal; and is also near Kanchenjuaga an important trade route in the Indian Ocean. India is home to nearly 1.2 million people where 41% of the population speaks Hindi. Although the primary language is Hindi, there are fourteen other languages spoken in India. Religion and communication can play major roles in business no matter what country you travel to. Religious beliefs, norms, and practices of others can all affect people in some way or another; especially on the job, that is why it important for people to become aware and sensitive of certain issues. Religious freedom is something that India and the United States have in common; both countries have religion in their constitutions. “Eighty-three percent of Indians are Hindu, thirteen percent are Muslim and the rest are from a range of religions including Christianity and Buddhism” (Rao, 2012 pg. 232). Although only thirteen percent of Indians practice Muslim, India has the world’s second largest population of people that practice Muslim. For those that practice Hinduism, they associate their religion with hierarchy and the influence of Hinduism emphasizes hierarchical relationships (kwintessential.com,



References: Bergman, S. M. (2010). U.S.-India Business Relations: Partnership on the Road Ahead. Vital Speeches Of The Day, 76(7), 305-310. Crawford, W Deepak Chawla, & Himanshu Joshi. (2010). Knowledge management initiatives in Indian public and private sector organizations. Journal of Knowledge Management, 14(6), 811-827. Retrieved June 3, 2012, from ProQuest Central. (Document ID: 2157934411). “Doing business in India-Indian business culture-Indian culture-World Business culture.” World Business Culture. http://www.worldbusinessculture.com/Business-in-India.html Retrieved May 31, 2012. Frauenheim, E. (2005). Crossing Cultures. (Cover story). Workforce Management, 84(13), 1-32. Hilary, H McCURDY, L. (2011). Lesson from u.s. trade with china: how to use the world trade organization to promote public health in trade relation with india. Journal Of Health Care Law & Policy, 14(2), 405-430. Ninian, A. (2011). India and the U.S. Contemporary Review, 293(1700), 33-39 Pandit, R Saritha, R. (2002). India success in software is set back by war talk. New York Times. p. 1 Schaffer, T US-India trade ties improving but could be better. (2012). The National. Retrieved July 5, 2012, from, http://www.thenational.ae/news/world/us-india-trade-ties. White, D. L. (2000). Doing business in india. Journal Of Third World Studies, 17(2), 243-245.

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