Preview

Contingency Plan

Better Essays
Open Document
Open Document
1552 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Contingency Plan
Implementation, Strategic Controls, and Contingency Plan Tonya Starks
STR/581
December 8, 2014
Instructor: Braford James

Abstract Apple Inc. is a global innovator of the MacBook, tablets, iPhones, iPods, and other innovative products. Apple is the leader in the electronic market sector for innovative product growth and development. The implementation plan will explain the strategic controls and contingency plan for the organization along with an implementation process. This will allow Apple to assess risks and financial forecasts that will be utilized on the basis of repositioning the organization brand.

Implementation, Strategic Controls, and Contingency Plans
Organizational plan
Apple Inc. is one of the most successful organizations in the world. The heighten anticipation from consumers when they launch new products proves they are one of the most visible brand names in the world. Apple Inc. success is attributed to the visionary leadership of former chief executive Steve Job and the strategic plan of emphasizing on developing new products.
Implementation plan
Apple Inc.’s success is attributed to the visionary leadership of former chief executive Steve Jobs and the strategic plan of emphasizing developing new products. Apple Inc. is in a transitional phase at this time, following the demise of Steve Jobs, and looking for techniques that will allow the organization to recapture market share. This implementation plan is mainly worried about how to diversify the products presented, recapture customer loyalty, and remain the trailblazer in the mobile market. The plan focus on the following areas: short-term objectives, initiate specific functional tactics, outsource nonessential functions and design an effective reward.
Objectives:
To increase sales to consumers who currently do not own Apple’s products.
To produce hassle free phone, tablet, or any other electronic product for the enjoyment of their consumer.
To be the leader in the



References: Apple. (2014). Retrieved from http://www.apple.com http://business.financialpost.com/2014/09/19/iphone-6-canada-us-uk-japan-germany-hong-kong/ http://www.forbes.com/sites/chuckjones/2014/11/25/by-the-numbers-can-apple-sell-70-million-iphones-in-the-december-quarter/2/ http://www.paladino.ch/my-projects/index.php. Retreived on December 7, 2014 Pearce II, J. A., & Robinson, J. R. (2014). Strategic management: Formulation, Implementation, and Control (13th Ed.). New York: McGraw-Hill Irwin.

You May Also Find These Documents Helpful

  • Powerful Essays

    Apple has done an excellent job of developing a very distinct strategy through industry leading innovation. This strategy has allowed them to be the frontrunners in new product introductions and the improvement of existing products. Apple has employed a differentiation strategy in an attempt to meet the needs of a global market by offering customers innovative new products and improved existing products. An important part of their strategy involves meeting the needs of the evolving digital electronics and computer markets. Apple has chosen to implement its strategy by designing and developing its own operating systems and software technologies. This has allowed them to be very flexible in developing new products as they have complete control over the software and hardware.…

    • 2521 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    Contingency Plan

    • 5034 Words
    • 21 Pages

    contingency plan is a plan devised for an outcome other than in the usual (expected) plan.[1]…

    • 5034 Words
    • 21 Pages
    Powerful Essays
  • Good Essays

    Strategic Plan, Part Iii

    • 741 Words
    • 3 Pages

    References: Pearce, J.A., & Robinson, R.B. (2009). Strategic management: formulation, implementation, and control (11th ed.). Retrieved from The University of Phoenix eBook Collection database.…

    • 741 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Pearce, J. A., & Robinson, R. B. (2009). Strategic Management: Formulation, Implementation, and Control (11th ed.). New York, NY: McGraw-Hill.…

    • 1079 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Disclosure Analysis Paper

    • 903 Words
    • 4 Pages

    The publicly held company selected to use as the basis for this paper is Apple Inc. Apple Inc. designs, manufactures and markets mobile communication and media devices, personal computers, and portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. The Company’s business strategy leverages its unique ability to design and develop its own operating systems, hardware, application software, and services to provide its customers new products and solutions with superior ease-of-use, seamless integration, and innovative design. The Company believes continual investment in research and development and marketing and advertising is critical to the development and sale of innovative products and technologies. (Form 10-K, 2011, p. 1)…

    • 903 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Lafluer Trading Company

    • 923 Words
    • 4 Pages

    Pearce, J. A. II, & Robinson, R. B. (2009). Strategic management: Formulation, implementation, and control (11th ed.). New York: McGraw-Hill.…

    • 923 Words
    • 4 Pages
    Good Essays
  • Good Essays

    References: Pearce, J. A., II, Robinson, R. B. (2011). Strategic management: Formulation, implementation, and control (12th ed.). Boston, MA: McGraw-Hill/Irwin…

    • 1181 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Bus/475 Final Strategic Plan

    • 4199 Words
    • 17 Pages

    Pearce, J. A. II, & Robinson, R. B. (2009). Strategic management: Formulation, implementation, and control (11th ed.). New York, NY: McGraw-Hill.…

    • 4199 Words
    • 17 Pages
    Powerful Essays
  • Satisfactory Essays

    Chipolte Mexican Grill

    • 18123 Words
    • 73 Pages

    Pearce, J. & Robinson, R. (2009). Strategic Management: Formulation, Implementation, and Control (11th ed). New York, NY: McGraw-Hill Companies.…

    • 18123 Words
    • 73 Pages
    Satisfactory Essays
  • Best Essays

    Pearce, J.A. II, Robinson, R.B. Jr. (2003). Strategic Management: Formulation, Implementation, and Control. 8th Edition. New York, NY: McGraw-Hill/Irwin.…

    • 3306 Words
    • 14 Pages
    Best Essays
  • Best Essays

    Pearce, J.A., & Robinson, R.B. (2007). Strategic Management: Formulation Implementation, and Control. (10th ed.) New York: McGraw Hill/Irwin.…

    • 3860 Words
    • 16 Pages
    Best Essays
  • Better Essays

    Apple is company that is known for their innovation and brand recognition. You can easily identify their products in the stores and they make sure that their products work together. In this market, Apple must focus on how to maintain their status as the next generation technology leaders. There are similar products and new products entering into the market that is challenging Apple to further expand their vision. As Apple continues to grow in this downward market, they will need to make sure they grow at a pace that will not endanger their brand identity or their potential revenue growth. In this paper Team C will evaluate the strategic choices and evaluation that Apple will need to consider to realize growth.…

    • 1419 Words
    • 6 Pages
    Better Essays
  • Good Essays

    Apple Strategy

    • 1709 Words
    • 6 Pages

    Apple’s over-arching company strategy follows an innovative, mysterious and customer-centered strategy. One of the main reasons for Apple’s success has to do with their large commitment to satisfying customers while continuously innovating their products and design without creating a sense of “too much” or confusing their consumers through new operating systems. These goals, which create a unique and successful company, are achieved through the ways in which they use the five key strategic elements: arena, differentiators, vehicles, staging and pacing, and economic logic.…

    • 1709 Words
    • 6 Pages
    Good Essays
  • Better Essays

    Apple has been known to be an inherently personal computer company. However, it is also well known that there is no better example of innovative strategic thinking and execution. Apple’s strategy has remained to creating and sustaining value for customers across the world. Jobs returned to Apple in 1997 and the company never looked back since. However, it is also said that Apple lost the pc business because of ignoring the trends in pc industry. Apple’s business strategy is primarily based on innovation for creating differentiated products. It has built products that are cool to use as well as simple and intuitive. Its…

    • 3440 Words
    • 14 Pages
    Better Essays
  • Powerful Essays

    Pearce II, John A. and Richard B. Robinson. Strategic Management: Formulation, Implementation, and Control. 12. New York: McGraw-Hill / Irwin, 2011.…

    • 1011 Words
    • 5 Pages
    Powerful Essays