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“Consumer Acceptability & Brand Images of Parag & Amul in Lucknow.”

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“Consumer Acceptability & Brand Images of Parag & Amul in Lucknow.”
PROJECT REPORT ON

“Consumer Acceptability & Brand Images of
Parag & Amul in Lucknow.”

2010

ctives :

1. To acquire a better understanding of business environment under the professional guidance of practicing.

2. The practical experience acquired in the business concern with the theoretical knowledge received in classrooms and apply them in actual business situations soon after the completion of PGDM program.

3. To perform a propose analysis of functioning of various departments of the business concern where I undergo the training.

In order to achieve the above mentioned objectives my training was arranged in “PRADESHIK CORPORATIVE DAIRY FEDERATION LIMITED, LUCKNOW” training commenced on 28 April. 10 and concluded on 23June. 2010.

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UNDER THE GUIDANCE OF

EXTERNAL GUIDE; - INTERNAL GUIDE:-

akNOWLEDGEMENT

Any assignment puts to litmus test of an individual knowledge credibility or experience and thus sole efforts of an individual are not sufficient to accomplish the desire successful completion of a project involve interest and effort of many people and so this becomes obligatory on the part to record our thanks to those who helped us out in the successful completion of our project.

Life is a process of accumulating and discharging debts, not all of those can be measured. We cannot hope to discharge them with simple words of thanks but we can certainly acknowledge them.

At this level of understanding it is often difficult to comprehend and assimilate a wide spectrum of knowledge without proper guidance and advice. Hence, I would like to thank Respected M.K Srivastava marketing in charge, for his Support, Noble Guidance and Encouragement, which made this project successful. We are extremely thankful to him for making this project worthful.

I express my sincere gratitude to my industry guide Mr. M.K SRIVASTAVA

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