communication
BBA 4003
Organizational Communication
HEE HONG PAN
931009-14-5317
200117
Phillip Tan
September 2014
1.0 Contents
NO
CONTENTS
PAGE
1.0
CONTENTS
2
2.0
TASK 1
3-6
3.0
TASK 2
7-16
4.0
TASK 3
17-23
5.0
References
24
2.0 TASK 1
a) Explain why communication is important in organizations.
Organizational communication is a subfield of the larger discipline of communication studies. Organizational communication, as a field, is the consideration, analysis, and criticism of the role of communication in organizational contexts
– Communication acts as a source of information and helps in the decision making process and helps in identifying the alternative course of action.
– Communication also helps in building people’s attitude. A well informed person will always have better attitude than a less informed person. Different forms of communication like magazines, journals and meetings will help the employees to form different attitudes.
– In the current business scenario, no business can survive in isolation. Socializing is very important and communication is the tool that helps in socializing.
Apart from the other functions of management, it also helps in the controlling process of management. It allows the managers to know about the grievances of the subordinates and helps the subordinates to know about the policies of the organization.
Communication is one of the basic features of management. It is instrumental in raising the morale of the employees. It is through communication, verbal or non-verbal, that people submit different feedback and requirements to the management.
b) Diagram the communication process and identify four ways to improve this process
INTERPERSONAL COMMUNICATION-
INTRAPERSONAL COMMUNICATION
GROUP COMMUNICATION
PUBLIC COMMUNICATION
c) You have been hired as a consultant to improve communication between engineering and marketing staff in a large high technology company. Use
Organizational Communication
HEE HONG PAN
931009-14-5317
200117
Phillip Tan
September 2014
1.0 Contents
NO
CONTENTS
PAGE
1.0
CONTENTS
2
2.0
TASK 1
3-6
3.0
TASK 2
7-16
4.0
TASK 3
17-23
5.0
References
24
2.0 TASK 1
a) Explain why communication is important in organizations.
Organizational communication is a subfield of the larger discipline of communication studies. Organizational communication, as a field, is the consideration, analysis, and criticism of the role of communication in organizational contexts
– Communication acts as a source of information and helps in the decision making process and helps in identifying the alternative course of action.
– Communication also helps in building people’s attitude. A well informed person will always have better attitude than a less informed person. Different forms of communication like magazines, journals and meetings will help the employees to form different attitudes.
– In the current business scenario, no business can survive in isolation. Socializing is very important and communication is the tool that helps in socializing.
Apart from the other functions of management, it also helps in the controlling process of management. It allows the managers to know about the grievances of the subordinates and helps the subordinates to know about the policies of the organization.
Communication is one of the basic features of management. It is instrumental in raising the morale of the employees. It is through communication, verbal or non-verbal, that people submit different feedback and requirements to the management.
b) Diagram the communication process and identify four ways to improve this process
INTERPERSONAL COMMUNICATION-
INTRAPERSONAL COMMUNICATION
GROUP COMMUNICATION
PUBLIC COMMUNICATION
c) You have been hired as a consultant to improve communication between engineering and marketing staff in a large high technology company. Use