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Cirque Du Soleil

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Cirque Du Soleil
HARVARD BUSINESS SCHOOL

THOMAS J. DELONG V1NEETA VIJAYARAGHAVAN

Cirque du Soleil
Murielle Cantin arrastró sus maletas por el “lobby” del hotel. Este era uno de los mejores hoteles en Río, pero extrañaba su propia cama y su casa en Montreal, Canadá. Como directora de elenco del Cirque Du Soleil, Cantin estaba de gira durante semanas, e incluso meses, tratando de encontrar el talento más destacado, en los rincones más lejanos del globo. Algunos de sus asesores artísticos la estaban presionando para añadir Perú a este viaje porque habían localizado algunos artistas prometedores. Cantin estaba considerando el hecho de hacer o no esta visita a Perú. ¿Habría ya visto suficientes artistas? Aun en el caso de que hubiera buenas posibilidades en Perú, ¿estaría ella suficientemente relajada para evaluarlos? ¿Podría confiarle a alguien más el ir y evaluarlos en su lugar? En el pasado, el circo requería aproximadamente 50 nuevos artistas cada dos años, pero ahora necesitaba 100 artistas por año. ¿Cómo podía manejar este crecimiento y mantener al staff y al espectáculo ágil? ¿Cómo podría conservar la magia? Cantin se preguntaba si los artistas en gira se sentían tan desgastados cuando andaban en camino como ella se sentía ahora. Historia El Cirque Du Soleil se formó en 1984 por un grupo de artistas callejeros conocidos como “El Club de los Tacones Altos,” (“Le Club des Talons Hauts”), que se había formado previamente durante el primer festival de artistas callejeros que se celebró en una pequeña ciudad de las afueras de Quebec,
El caso de LACC número 404-S08 es la versión en español del caso de HBS número 9-403-006. Los casos de HBS se desarrollan únicamente para su discusión en clase. No es el objetivo de los casos servir de avales, fuentes de datos primarios, o ejemplos de una administración buena o deficiente. Copyright 2002 President and Fellows of Harvard College. No se permitirá la reproducción, almacenaje, uso en planilla de cálculo o transmisión en forma alguna:

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