case study intel
A Case study of Intel
Introduction
In this case, I’ve studied the globally known semiconductor manufacturer, which is the Intel. The purpose of the study is to analyze the objectives and strategies used by Intel, SWOT analyzing and discuss major issues or problems that the company faced.
About:
Intel Corporation is the biggest semiconductor manufacturer in the world and has changed the global marketplace radically since it was founded in 1968. The first handheld calculators and PCs (Personal Computers) were developed through the innovation of Intel’s microprocessors. In the early 70’s increased competition from Japanese semiconductor manufacturers had dramatically reduced the profitability of this market this made Intel to shift the company's focus to microprocessors.
From the late 80s until the late 90s Intel had a 10-year period of unprecedented growth as the primary hardware supplier to the PC industry, supplying microprocessor to IBM. Intel’s product line of Pentium processors had become a household name. Today at least 80% of Intel’s processors are used in PCs globally. Their product line consists of: chipsets, motherboards, flash memory used in wireless communications, networking devices, laser printers, industrial machinery, and cellular phone base stations.
Mission:
Delight our customers, employees, and shareholders by relentlessly delivering the platform and technology advancements that become essential to the way we work and live.
Values:
Customer Orientation
Results Orientation
Risk Taking
Great Place to Work
Quality
Discipline
Objectives:
"Extend our silicon technology and manufacturing leadership
Deliver unrivaled microprocessors and platforms
Grow profitability worldwide
Excel in customer orientation"
Major issues and Problems:
1. Dust would contaminate the circuits during manufacturing.
Solution:
Intel developed “clean rooms” for keeping dust out of the
Introduction
In this case, I’ve studied the globally known semiconductor manufacturer, which is the Intel. The purpose of the study is to analyze the objectives and strategies used by Intel, SWOT analyzing and discuss major issues or problems that the company faced.
About:
Intel Corporation is the biggest semiconductor manufacturer in the world and has changed the global marketplace radically since it was founded in 1968. The first handheld calculators and PCs (Personal Computers) were developed through the innovation of Intel’s microprocessors. In the early 70’s increased competition from Japanese semiconductor manufacturers had dramatically reduced the profitability of this market this made Intel to shift the company's focus to microprocessors.
From the late 80s until the late 90s Intel had a 10-year period of unprecedented growth as the primary hardware supplier to the PC industry, supplying microprocessor to IBM. Intel’s product line of Pentium processors had become a household name. Today at least 80% of Intel’s processors are used in PCs globally. Their product line consists of: chipsets, motherboards, flash memory used in wireless communications, networking devices, laser printers, industrial machinery, and cellular phone base stations.
Mission:
Delight our customers, employees, and shareholders by relentlessly delivering the platform and technology advancements that become essential to the way we work and live.
Values:
Customer Orientation
Results Orientation
Risk Taking
Great Place to Work
Quality
Discipline
Objectives:
"Extend our silicon technology and manufacturing leadership
Deliver unrivaled microprocessors and platforms
Grow profitability worldwide
Excel in customer orientation"
Major issues and Problems:
1. Dust would contaminate the circuits during manufacturing.
Solution:
Intel developed “clean rooms” for keeping dust out of the