Business Strategy Assessment 
Table of Contents
1.1 assess how business missions, visions, objectives, goals and core competencies inform strategic planning 2
1.2 analyse the factors that have to be considered when formulating strategic plans 3
1.3 evaluate the effectiveness of techniques used when developing strategic business plans 5
References and Appendix 10
1.1 assess how business missions, visions, objectives, goals and core competencies inform strategic planning
Strategic planning is a review and planning process that is undertaken to make thoughtful decisions about an organization’s future in order to ensure its success. So strategic planning is important for any organization. A clear understanding of the process of strategic planning is crucial for successful in doing bussiness .strategy business reflected through mission, vision, objectives, goals and core competencies
The mission statement aims to provide employees and stakeholders with clarity about the overriding purpose of the organisation (Johnson et al, 2011).
Mission statement is simply an organizations reason for existing,It always exist at the top level of an organization.
The vision statement is concerned with the desired future state of the organisation Vision statement of the company should answer to the question of ‘What do we want to achieve?’ (Johnson et al, 2011).
Vision statement is a tool to inspire and provide a sense of direction and purpose,It identifies the shape of organization intends to be come in the future.
For example : TH true milk has vision and mission.A country is strengthened when its citizens are physically and mentally heathy.this develop-ment hinges not only on the essential nutrients found in food and dairy product,but also in a heathy lifestyle.Realing TH Groups’S benefits,Rather than maximizing its intersts.TH Group’s investment projects are focus on high technology and biotechnology to contribute to the soid development of the nation
The goals explain the
1.1 assess how business missions, visions, objectives, goals and core competencies inform strategic planning 2
1.2 analyse the factors that have to be considered when formulating strategic plans 3
1.3 evaluate the effectiveness of techniques used when developing strategic business plans 5
References and Appendix 10
1.1 assess how business missions, visions, objectives, goals and core competencies inform strategic planning
Strategic planning is a review and planning process that is undertaken to make thoughtful decisions about an organization’s future in order to ensure its success. So strategic planning is important for any organization. A clear understanding of the process of strategic planning is crucial for successful in doing bussiness .strategy business reflected through mission, vision, objectives, goals and core competencies
The mission statement aims to provide employees and stakeholders with clarity about the overriding purpose of the organisation (Johnson et al, 2011).
Mission statement is simply an organizations reason for existing,It always exist at the top level of an organization.
The vision statement is concerned with the desired future state of the organisation Vision statement of the company should answer to the question of ‘What do we want to achieve?’ (Johnson et al, 2011).
Vision statement is a tool to inspire and provide a sense of direction and purpose,It identifies the shape of organization intends to be come in the future.
For example : TH true milk has vision and mission.A country is strengthened when its citizens are physically and mentally heathy.this develop-ment hinges not only on the essential nutrients found in food and dairy product,but also in a heathy lifestyle.Realing TH Groups’S benefits,Rather than maximizing its intersts.TH Group’s investment projects are focus on high technology and biotechnology to contribute to the soid development of the nation
The goals explain the
References: (Objectives of TH truemilk, 2014) Step 4 (TH-True-Milk-SWOT, 2014) Step 5