Preview

Business Plan for an Online Brokerage Firm

Powerful Essays
Open Document
Open Document
7435 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Business Plan for an Online Brokerage Firm
Master of Business Administration
Financial Management
Group Assignment
Students for Students Online Brokerage
(SFS AG Brokers)

Executive Summary
The following material is a business plan for a start-up of an online brokerage business. It is not based on real company data. The name of the company, the co-owners, the contact information data are invented by the authors.

There is a lot of information in the literature about what one needs to do when starting an online brokering business. One can also find information about what a business plan is and how to prepare it. This project is an attempt for a model of a business plan of a start-up company in the online brokering business, based on the literature and the experience of the authors.

The authors found the most difficult the financial part of the plan. It is a problem to project the sales when the business is in the initial stage. Because of its nature the business plan is under continual development. This project focuses only on the first year of the business with some projections for a further-years period.

Particularly useful for the project was the book: "Der Businessplan: Geschäftspläne profesionell erstellen / Mit Checklisten und Fallbeispielen" by Anna Nagl (2005) and the Information for business opening published by Bundesregierung Deutschland. Table of Figures

Figure 1: Students in Germany (academic year 2004/2005) 12
Figure 2: Team Structure after expanding 16
Figure 3: Expenditure list 19
Figure 4: Other Costs 19
Figure 5: Depreciation of Staff 20
Figure 6: Balance Sheet 21
Figure 7: Bases of the Calculation 22
Figure 8: List of Fixed Costs 23
Figure 9: Break-even Point 25
Figure 10: Monthly Operation Expense Budget Sheet 26
Figure 11: Operation Expense Budget Sheet Yearly 27
Figure 12: First Quarter 27
Figure 13: Second Quarter 28
Figure 14: Third Quarter 28
Figure 15: Fourth Quarter 29
Figure 16: Cash Budget Quarterly 29
Figure 17: Cash Budget 30
Figure 18: Potential Income statement (At



Bibliography: Deutsche Hochschulwerbung (2005) Statistische Informationen zur Zielgruppe, Broschüre: Zielgruppen-Marketingan Hochschulen 2005 http//www.deutsche hochschulwerbung.de/ Nagl, Anna (2005): Bundesministerium für Wirtschaft und Arbeit Gründerzeiten (2005): Starthilfe (2005): 25 Anunal Economic Report for 2005 (2005) BMWA, Berlin 2005

You May Also Find These Documents Helpful

  • Better Essays

    To Build or Buy

    • 1804 Words
    • 8 Pages

    Schwetje, G., Vaseghi, S. & Gentilozzi, J. (2011), The business plan: how to win your investors ' confidence, London: Springer…

    • 1804 Words
    • 8 Pages
    Better Essays
  • Good Essays

    Law 421 Week 3

    • 599 Words
    • 3 Pages

    With the rapid growth of e-business it is no small wonder why businesses today are taking advantage of the online market. The overall convenience and lack of complexity with buying products and services online has converted most of the public to shopping via the internet. Any business that sells a service or product must strongly consider the fact that being without a website or means for the public to shop online will only hinder the business’ profits and any chance for future development. Many small businesses are realizing first hand that the lack of e-business will ultimately make their companies obsolete.…

    • 599 Words
    • 3 Pages
    Good Essays
  • Good Essays

    * In this section, you are going to produce financial documents for your business proposal. You will need to use the sales forecasts and operations plan that you produced earlier. This section is important as you are attracting investment and assessing the viability of your plan…

    • 3311 Words
    • 14 Pages
    Good Essays
  • Best Essays

    Is535 Final Course Project

    • 3651 Words
    • 15 Pages

    The first key to starting a successful online business is to first understand ecommerce and how it operates. Most people understand that ecommerce or electronic commerce refers to the buying and selling of products or services over electronic systems such as the Internet and other computer networks. However, it stretches beyond just the buying and selling of goods; it also includes an online process of developing, marketing, selling, delivering, servicing and paying for products and services. “The use of commerce is conducted in this way, spurring and drawing on innovations in electronic funds transfer, supply chain management, internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at one point in the transaction 's life-cycle, although it may encompass a wider range of technologies such as e-mail, mobile devices and telephones as well”. (Electronic Commerce, modified November 2011, Wikipedia). Today it is said to be over 29.7 billion pages on the World Wide Web. Ecommerce today has gained so much popularity because its core technologies are constantly evolving and keeping up with a technology based world. Each year the number of ecommerce deals grows tremendously. The sales volumes of on-line stores run in a more than comparable race with physical retail stores.…

    • 3651 Words
    • 15 Pages
    Best Essays
  • Powerful Essays

    finance 340 exam study guide

    • 2722 Words
    • 11 Pages

    Disadvantages: unlimited liability, limited life, difficulty in transferring ownership, hard to raise capital funds. Some advantages: simpler, less regulation, the owners are also the managers, sometimes personal tax rates are better than corporate tax rates.…

    • 2722 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    This paper will discuss the business chosen for the assignment. A mission statement will be developed, setting the business apart from others in the same or similar market. The vision statement will also made, discussing the direction the business wants to take in the future. Other topics such as, principles or values will be discussed. Concluding the paper will analyze the mission and vision statement, and values in guiding the business in a strategic direction. Followed by an evaluation of customers need in giving the competitive advantages.…

    • 1108 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    7HDP 0HPEHU *XLGH  ® Capsim Management Simulations, Inc. 1 Introduction 1 1.1 The Industry Conditions Report 1 1.2 Management Tools 1 1.3 Company Departments 2 1.4 Inter-Department Coordination 3 1.5 Practice and Competition Rounds 3 1.6 Company Success 3 8 Plug-Ins 21 8.1 Corporate Responsibility and Ethics 21 9 Situation Analysis 21 10 Forecasting 22 10.1 10.2 10.3 10.4 Basic Forecasting Method 22 Qualitative Assessment 22 Forecasts, Proformas and the Worst Case / Best Case 23 2 Industry Conditions 3 2.1 Buying Criteria 3 2.2 Buying Criteria by Segment 5 3 The Customer Survey Score 5 3.1 Buying Criteria and the Customer Survey Score 6 3.2 Estimating the Customer Survey Score 8 3.3 Stock Outs and Seller’s Market 9 December 31 Cash Position 23 11 Balanced Scorecard 23 11.1 uiding Your Company G 23 4 Managing Your Company 9 4.1 Research & Development (R&D) 10 4.2 Marketing 4.4 Finance 15 11 4.3 Production 13 12 Six Basic Strategies 24 Broad Cost Leader 24 Broad Differentiation 24 Niche Cost Leader (Low Technology) 24 Niche Differentiation (High Technology) 24 Cost Leader with Product Lifecycle Focus 24 24 Differentiation with Product Lifecycle Focus 5 The Capstone Courier 17 5.1 Front Page 17 5.2 Stock & Bond Summaries 17 5.3 Financial Statements 17 5.4 Production Analysis 17 5.5 Segment Analysis Reports 8 1 5.6 Market Share Report 19 5.7 Perceptual Map 19 5.8 Other Reports 19 Support Tickets…

    • 17539 Words
    • 71 Pages
    Powerful Essays
  • Powerful Essays

    "Business Planning." Encyclopedia of Small Business. 3rd ed. Vol. 1. Detroit: Gale, 2007. 137-139. Gale Virtual Reference Library.…

    • 6935 Words
    • 28 Pages
    Powerful Essays
  • Best Essays

    Comfort Home

    • 3533 Words
    • 15 Pages

    The possession of formal business planning is key drivers to the development of a successful business venture. However, the adoption of a plan is not a guarantee of success or failure due to rapid and unpredictable changes that occurs in the current market and dynamic economy. This study is set to discuss the case of Comfort Homes from chapter 7 of Mazzarol (2011) book which focused on planning and strategy in entrepreneurial venture. The case study analysis will address the questions and demonstrating of concepts taught in the unit to the case as a business solution or lessons. James, the owner manager of Comfort Homes, turned his business into a multi-million dollar success story. Although by time, it was not enough for him as he faced bigger managerial problems. Planning, segmentation, and leadership are some of the difficulties James are facing. The paper is organized into five main sections including this summary section. The second section includes introduction and key characters presented in the case. Section 3 lists the main barriers and challenges to his venture. Section 4 discusses the practical and theoretical framework for the study, collection and analysis of the data. Followed by the recommendations and conclusion in the final section.…

    • 3533 Words
    • 15 Pages
    Best Essays
  • Powerful Essays

    Thomas Money Paper

    • 2317 Words
    • 10 Pages

    It is very significant to comprise a business plan in the shifting world business to stay ahead. The changes in the economy will create or shatter the business. The reason to have a business plan for the organization is to restore or generate more profits for the business. In this paper I will review the existing services and goods business proposal of Thomas Money Services Inc.…

    • 2317 Words
    • 10 Pages
    Powerful Essays
  • Satisfactory Essays

    FAQ 1211

    • 2106 Words
    • 9 Pages

    Find out how to write a business plan, and access templates, sample business plans, market research information and statistics.…

    • 2106 Words
    • 9 Pages
    Satisfactory Essays
  • Good Essays

    Business Structure Advice

    • 660 Words
    • 3 Pages

    Create a business plan that covers what you offer (type of product or service), the target audience, and how much you will charge.…

    • 660 Words
    • 3 Pages
    Good Essays
  • Good Essays

    unit 36 business P1 and P2

    • 1627 Words
    • 4 Pages

    The purpose of this assignment is to conclude that an initial business plan is necessary. As the business that I have chosen to the build is a comfort food restaurant and take away.…

    • 1627 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Friend, G. & Zehle, S. (2009). Guide to Business Planning. Retrieved December 5, 2010, from…

    • 2007 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    Car Rental Business Plan

    • 4044 Words
    • 116 Pages

    The company that I will be starting is a car rental service, which I plan to call "Road Runner Car Rental". This is being formed as a private company completely owned by me and which will offer services to the Bahrain & Saudi customers. RR car rental will offer well-maintained cars for individuals, families and business delegates for rental and chauffer driven services.…

    • 4044 Words
    • 116 Pages
    Powerful Essays