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The Correlation of Innovation, Creativity, and Design MyKelia L. Carter OI/361 January 16, 2013 Mr. Steve Rosales

The Correlation of Innovation, Creativity, and Design
The business world today is ever evolving. To remain relevant and succeed in the competitive field you must possesses several characteristics. Some of these characteristics are creativity, innovation, and design that are vital in the success of a business. There are numerous connotations that entail innovation, creativity, and design, interpreted in a cohesive manner. These subjects consist of experimentation along with curiosity simultaneously. This paper will define, compare and contrast innovation, creativity and design as well as provide their business implications.
Innovation, creativity, and design collectively function as separate building blocks to deriving an idea, implementing the idea, and promoting it into realism. An organization can benefit ultimately benefit by hiring individuals whom ultimately possess these key qualities because these qualities jointly produce a competitive advantage. The mental characteristic that allows a person to think outside the box, which results in innovative or different approaches to a particular task, is the definition of creativity (Business Dictionary, 2013).
Numerous current lessons study the relation among creativity, design, and financial implementation. The Danish Design Centre (2003) discovered a link amid the use of design and financial implementation and macroeconomic evolution. Career formation, profits, and distribution are more advanced within organizations that use design. Power (2004),



References: Von Stamm, B. (2008). Managing innovation, design and creativity (2nd ed.). Chichester, United Kingdom: Wiley. Danish Design Centre (2003). The economic effects of design. Copenhagen: National Agency for Enterprise and Housing. Lambert, R. (2006). . Measuring and modeling design in innovation. Power, D. (2004). The Future in Design: The Competitiveness and Industrial Dynamics of the Nordic Design Industry Swann, P. and Birke, D. (2005). How do Creativity and Design Enhance? Business Performance? A Framework for Interpreting the Evidence Tether, B. (2006). Design in Innovation: Coming out from the Shadows of R&D? Presented at DTI Event to launch the results of the UK Innovation Survey 2005, London, 3 July 2006.

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