Bus260 Week 2 Rhetorical Analysis Essay
BUS260-N01
CH8Review
6. The four parts of a successful persuasive message are attention, interest, desire, and action.
7. Written requests can be more effective than face-to-face requests because the writer can establish credibility, make a reasonable and precise request, tie facts to benefits, and overcome resistance.
8. The four-part indirect strategy is needed when employers are trying to get their employees to participate in capacities outside their work roles.
9. Persuasion in messages flowing upward is needed when the subordinates are suggesting something to their bosses.
10. Rational appeals are associated with reason and intellect. Emotional appeals relate to status, ego, and sensual feelings. Dual appeal is when both the rational
CH8Review
6. The four parts of a successful persuasive message are attention, interest, desire, and action.
7. Written requests can be more effective than face-to-face requests because the writer can establish credibility, make a reasonable and precise request, tie facts to benefits, and overcome resistance.
8. The four-part indirect strategy is needed when employers are trying to get their employees to participate in capacities outside their work roles.
9. Persuasion in messages flowing upward is needed when the subordinates are suggesting something to their bosses.
10. Rational appeals are associated with reason and intellect. Emotional appeals relate to status, ego, and sensual feelings. Dual appeal is when both the rational