BUSS1001 Understanding Business
Week 2: What is Business? Associate Professor Philip Seltsikas Associate Dean (Undergraduate)
THE UNIVERSITY OF SYDNEY
BUSINESS SCHOOL
Preview of today’s lecture
›What is Business? - Narrow view - More complex view ›Assessment 1
2
What is business? The narrow view
›‘Any activity that seeks to provide goods and services to others while operating at a profit’ (Nickels, McHugh and M H h 2010 p. G 14) d McHugh 2010, G-14).
3
1
http://images.google.com/imgres?q=henry+fayol&hl=en&gbv=2&tbm=isch&tbnid=L07_nJsWisbAAM:&imgrefurl=http://mariaavilla 4zKAcE9kM&w=131&h=173&ei=rrUvTvP0BJGmizar.blogspot.com/2008/09/henry-fayol-vs-max-weber.html&docid=gigzs4 sAOJ9Lkd&zoom=1&iact=hc&vpx=287&vpy=150&dur=2276&hovh=138&h …show more content…
WHAT?
Organizational building blocks
› › › › Mission, Vision, Goal, Purpose Strategy Collection of assets Configuration of Assets - into a structure (s) - to enact business processes Management (decision making & control) - using structure - using policies & procedures - using rewards & punishments
DON’T NORMALLY SEE DON’T NORMALLY SEE
›
Where did these companies come from?
WE SEE SOME OF THESE or ASPECTS OF THEM M
3
3/11/2012
Someone is at the controls – Keeping it running and navigating the environment
10
What is a BUSINESS?
› ‘Structure’ – multiple meanings › This is ‘part of’ understanding Business Structure › Organisational Structure will help us understand: ‘What is a Business’?
11
Dimensions of Organizational Structure
› › › › › › Job specialization Departmentalization Span of control Chain of Command (c.f. hierarchy) Line functions and staff functions (front office/back office) Power and authority
› ›
Divisionalization Centralization / Decentralization
4
3/11/2012
Organization Chart
CEO
CFO
CIO
COO
Marketing Director
IT Manager
Sales Director
Production …show more content…
› Key aspects of the capacity of organisations to effectively shape their own destiny include the decisions that they make about: k b t
Strategy Structure; and
BUSS1001 Understanding Business
Behaviour
BUSS1002 The Business Environment
Business: key player in society
• Is a major change agent • Has the potential to be a ‘force for good’ g prosperity • Drives growth and p p y
Society
• Impacts on business • Is constantly changing and so, must business change • Affects what businesses do and how they do it
What is business? A broader perspective
›Transformation of inputs into outputs to produce goods and services that meet needs and wants in the society [adapted from Wetherly and Otter 2011]
For-profit businesses Private P i t sector t Types of business activity Public sector Non-profit organisations Government organisations
18
6
3/11/2012
Purpose of a ‘For-profit’ business organisation
›Maximising returns on debt and