Preview

Automotive Industry and Toyota

Powerful Essays
Open Document
Open Document
4820 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Automotive Industry and Toyota
Contents:

Introduction_____________________________________pages
1. The role of Japan in the world Automotive industries_________________________pages
1.2 Toyota Motors Corporation history
1.3 The Sstrategies, Cculture and Pphilosophy of Toyota Motor Corporation
1.4 Toyota SWOT Aanalysis
2. Toyota in USA Mmarkets
2.1 USA and Japan in Hofstede Theory
2.2 Business Aactivity of Toyota in USA
2.3 Toyota feels exchange rate Exchange Rate’s Impact on the Sales: Regression Model
Conclusion
References

User
[Выберите дату]

Introduction
Moving forward; get the feeling Today, there are varying brands of vehicles available for drivers to choose. Some countries which are unable to produce automobiles in the past now produce cars. This is because many countries can now afford the technologies which are needed for manufacturing vehicles. These technologies were expensive in the past, but have lower price in these days. This factor persuades many countries to go into car producing industry.
The term paper consists the information about automobile market, Toyota 's background and its business, strategies of Toyota in both management and cross-cultural strategies, the recent financial performance of the organization in domestic and overseas automobile markets, reasons and challenges encouraging Toyota to invest overseas.
In this research I will discussobserve how exchange rate affects to Toyota sales in USA and analyses by HofsedeHofstede theory business cultures of Japan and USA.

1. The role of Japan in the world Automotive industries Nowadays automotive industry is the most efficient and popular industry in the world. Every year this industries innovates their production, which is more comfortable, useful and safety for environment. The world 's automobile market is now very competitive. Drivers can easily compare price and quality. They have varieties of cars to choose, starting from up-scale, classy,



References: reasons persuading Toyota to join overseas market, and its plans for the future.  The following are some of the very important strategies that helped Toyota reach the number one spot.( Toyoda, 2001)

You May Also Find These Documents Helpful

  • Best Essays

    BUS 357 Research Paper

    • 2491 Words
    • 10 Pages

    The purpose of this paper is to discuss the Toyota Motor Corporation from a global and international business standpoint so that the reader may understand why the company has become one of the largest automobile producing countries in the world. Toyota is an auto making company that has been around since the 1940s and has gradually made its way towards the top to become one of the largest industries in the world. The company has goals that they continually work to achieve, and also strong management practices that keep them slightly ahead of their competition. The leadership that Toyota pursues has a positive affect on where the company stands globally. The company also uses e-commerce, which has greatly benefitted the company in several ways. It has allowed the business to grow, as well as save them money and work more efficiently. Their organizational structure consists of teamwork between employees and the company stands behind having satisfied employees. After all, the most important philosophy that the company possesses states that the customer is the priority and the key to success is in its people.…

    • 2491 Words
    • 10 Pages
    Best Essays
  • Satisfactory Essays

    A crucial decision for the lasting growth and success of Toyota Motor Corporation is selecting the optimal strategic direction. The automobile industry is highly competitive and is subjected to the buying habits of consumers globally. The organization must evaluate trends thoroughly to create strategic choices that yield value for stakeholders. A value discipline will be designated that is considered to set the groundwork for business culture. A generic and grand strategy will be executed based on the goal of the continuous long-standing growth. Collectively, these elements of the strategic plan will certify Toyota Motor Corporation remains a forerunner in the automotive industry for numerous years in the future.…

    • 563 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Nowadays, beside the main function as a transportations tool, many people behavior also use cars to measure a level of luxurious. So that’s why nowadays there is a lot of type of car that offered to human beings, diver from the main function and other function that actually only support the main things. Seeing that opportunity, it 's no wonder that car manufacturers are popping up. They present to provide various kinds automobile products based on a form, price and class to meet a demand market. That’s why there is a big competition between Automobile companies.…

    • 4530 Words
    • 19 Pages
    Powerful Essays
  • Powerful Essays

    Mnc Essay

    • 1394 Words
    • 6 Pages

    There are many big transnational corporations and Toyota Motor Corporation is one of them. They produce a full range of model offerings from mini vehicles to large trucks. In 1957 when the first prototypes of the crowns were exported to the United States Toyota had expanded the sales of the automobile across the entire globe. For more than fifty years Toyota vehicles have been sold in more than 170 countries and regions in throughout the world. They continue to develop their exports, and the localization of their bases. Their policy is “producing vehicles where the demand exists.” They have 51 bases in 26 different countries and regions. There is…

    • 1394 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Toyota is a recognized brand, a reliable automotive maker and has a huge brand image. The company produces various kinds of cars, such as passenger car, light car, sport car, luxury car, SUV, HV, EV, PHV (plug in hybrid), and we can choose and buy them. Toyota’s cars have a lot of polished design, unique colors and clear trim which is attract to customers easily. Furthermore, the company has an innovative technology and big global market share (12%) in the world.…

    • 2311 Words
    • 10 Pages
    Powerful Essays
  • Best Essays

    In recent years, with the development of economics, the demand to automobile has increased quickly in the world. It is the opportunity for automobile companies. In general, China, Russia and Germany are three big countries; the automobile company will get benefit if it chooses to any country of the three, but it also face some challenges. It is well known in Germany, the automobile industry is very powerful, if the company chooses to invest in Germany, it needs to face numerous competitors. Also, in Russia, the trade barriers will obstacle the entry of automobile company. For China, the economic condition is weaker than Russia and Germany; automobile is a luxury product for lots of people. Therefore, the company needs to comprehensively consider the benefits and risks if it wants to invest in a new market. This report will combine the macro environment to discuss the benefits, cost and risks if the company entry into the three countries and give the conclusion.…

    • 2838 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    Since the end of World War II, Japan's economic strategy for growth was based on exports, that allowed the development of its powerful industrial sector. During the 1980s, Japanese automakers in particular were enjoying an unprecedented and largely unexpected period of prosperity. They managed to establish a successful domestic automobile industry and to gradually sell their products abroad. Thanks to their competitive advantage in producing cars with respect to foreign competitors, due to labor differences, technical efficiencies (lighter and fuel-efficient cars), better designs, and of the low exchange value of the Yen, they were able to make the Japanese auto industry one of the most export-reliant manufacturing sectors in the world.…

    • 1661 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Toyota Recall

    • 1391 Words
    • 6 Pages

    To maintain its impressive rate of growth Toyota will have to conduct effective public relations damage control in an attempt to safeguard its stellar reputation as a manufacturer of highly reliable automobiles. The Toyota Motor Corporation has been around for greater part of last century. It really started to make a strong entry in the North American and European car markets in the mid 1970 's. Their successful product offering combining low prices and high reliability have been huge factors in its successful profitable market-share growth ever since. Toyota Motor Corporation is a Japanese multinational corporation and the world 's second largest automaker making automobiles, trucks, buses and robots and providing financial services. Based in Toyota, Aichi, Japan, the company…

    • 1391 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    This report focuses on the possible market expansion strategy of the Toyota Prius in China’s Automobile market. Since its entry to China as a 50-50 joint venture with Tianjin Auto in 1994, Toyota has done just as well as it has done in other countries globally. Its reputation for good quality and affordable vehicles were the reason for this success. It was therefore uncharacteristic that the Prius lacked this appeal in the Chinese market despite being a hit in most developed countries, especially the USA.…

    • 6756 Words
    • 28 Pages
    Powerful Essays
  • Powerful Essays

    Ford Motor Company is based in Dearborn, Michigan; it is the second largest industrial corporation in the world, with revenues of more than 144 billion and about 370,000 employees. Operations span 200 countries. Although ford obtains significant revenues and profits from its financial services subsidiaries, the company’s core business remains the design and manufacture of automobiles for sale on the consumer market. Since Henry Ford, founder of Ford, incorporated in 1903, the company has produced over 260 million vehicles.…

    • 1514 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    The automobile industry has a major role to play in today’s economy. It has certainly made lives easier. Cars have become an essential use. Today more than half of the world’s population owns cars. There are many different types of cars to choose from in this new technological world. When consumers buy cars they have various needs that range from good comfort, longer mileage, or speed. Some cars are not commercially sold; they are just for racing, off-roading. Each vehicle differs greatly in design. The design is specialized to cater to the specific needs of a consumer. Every country in the world manufactures its own cars, whether it is Japan, America or Europe. European cars are vastly superior to Japanese cars when examining performance, design and safety.…

    • 1040 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Late Mover Advantage

    • 374 Words
    • 2 Pages

    Toyota assumed that Chinese market would be similar to the Japanese market (SRC effect). But Chinese market, in reality, resembled the American Market. Sales personnel in Japan are paid salaries. They succeeded in building a loyal clientele for Toyota by providing first-class service to them.…

    • 374 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    automobile industry

    • 3958 Words
    • 16 Pages

    used in marketing, it’s a measure how product and service supplied by the company meet or…

    • 3958 Words
    • 16 Pages
    Satisfactory Essays
  • Powerful Essays

    Automotive Industry and Car

    • 6811 Words
    • 28 Pages

    Perusahaan Otomobil Kedua Sdn Bhd (PERODUA), established in 1993, is a joint venture company between Malaysian and Japanese partners. The shareholders of Perodua are UMW Corporation Sdn Bhd with 38% stake, Daihatsu Motor Co. Ltd. (20%), MBM Resources Bhd (20%), PNB Equity Resources Corporation Sdn Bhd (10%), Mitsui & Co. Ltd (7%) and Daihatsu (Malaysia) Sdn Bhd (5%).…

    • 6811 Words
    • 28 Pages
    Powerful Essays
  • Good Essays

    Case Study on Toyota

    • 728 Words
    • 3 Pages

    There are several others major problems faced by the Toyota company to compete with in the European market which became one of the world’s largest market for automobile in which Germany, France, Italy, U.K and Spain accounted for the 80% of the Western Europe Market.…

    • 728 Words
    • 3 Pages
    Good Essays

Related Topics