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Apple Internal and External Factors

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Apple Internal and External Factors
External and Internal Factors of Apple, Inc.





External and Internal Factors of Apple, Inc.

A successful company requires a firm foundation. Businesses or corporations need to have a strategy in place to help management in the event there is a problem; they have a solution already planned out. They know how to handle any issues that may arise within the company. Apple Corporation, Inc. is a wonderful example of a company that is built on a firm foundation. When a company is up-to-date on their policies, plans, and procedures; that company is one step ahead of their competitors. In business, companies have to be a step ahead of the competition. Four management functions used to handle any situation: planning, organizing, leading, and controlling. Many factors impact these four functions of management and require careful consideration when planning committees are working out the details of their plans for the company. Apple has an extraordinary excellence as the only computer business company to exist from the early days in the industry and is still challenging the competition in today's economy. In this paper, the Apple Corporation, Inc. will be discussed and how external and internal factors affect the four functions of management. Globalization, technology, innovation, diversity, and ethics within the Apple, Corporation, Inc. will be discussed in the following paragraphs.

EXTERNAL AND INTERNAL FACTORS

Planning is such an important aspect of management. Planning is the base upon which areas of management should be built. Many issues come up within a company and a good plan must be in place to deal with arising issues. One internal factor that can affect the plan of a company is conflict between employees. External factors that can change the plans are consumers. When thinking about external factors such as the consumer, Apple Corporation, Inc. needs to ask, "What do our customers want?" Conscientiously figuring out what the customers want will help the



References: Bateman, T.S., & Snell, S.A. (2009). _Management: Leading and Collaborating in the Competitive World_ (8th ed.). New York, NY: McGraw-Hill/Irwin. Breillatt, A. (2011). You can 't innovate like Apple. _Pragmatic Marketing, 6_(4). Retrieved from http://www.pragmaticmarketing.com/publications/magazine/6/4/you_cant_innovate_like_apple Burrows, P. (2007, July 9). _Bloombeg Business Week._ Retrieve September 3, 2011, from Planet Apple: http://www.businessweek.com/magazine/content/07_28/b4042058.htm Pontiskoski, E., & Asakawa, K. (2010). Overcoming Barriers to Open Innovation at Apple, Nintendo and Nokia. _International Journal of Social Sciences_, 5(1), 26-31. Retrieved from EBSCO_host_.

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