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Analysis Of The First Canon Of Rhetoric

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Analysis Of The First Canon Of Rhetoric
Invention in a structure is the first canon of rhetoric. This canon is the construction of a persuasive argument and provides logical justification to a claim. In addition, one of the concepts representing this canon is reasoning and rationale. For every advertisement, news report, etc, there’s always a purpose to why that specific message was published. Inside the Gentlemen's Quarterly magazine (GQ) of the February 2017 issue, published an advertisement for the new Toyota Corolla. Visually, a viewer can see the features of this advertisement that involves the vehicle. For example, the interior of the car includes a rear view camera and a clear perspective to what’s ahead by looking through the windshield. The reasoning for showing these features

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