An Analysis of the Code of Professional Conduct and Ethics of Ipra and Cerp in Relation with That of Nipr
AN ANALYSIS OF THE CODE OF PROFESSIONAL CONDUCT AND ETHICS OF IPRA AND CERP IN RELATION WITH THAT OF NIPR
ABSTRACT
Professional code of conduct and ethics has come to stay with all professions who wish to promote healthy relationship and commitment of its member. These ethics and code of conducts help streamline the activities of members in the performance of their tasks. Public relations practice have over the years become an accepted human endeavour and the application of this code have become important. This work analyzes the code of professional conduct and ethics of International Public Relations Association (IPRA) and the Centre of European Des Relations Publiques (CERP) and compares them with that of the Nigerian Institute of Public Relations (NIPR). It was however discovered that the code of NIPR is an adoption of that of the IPRA with slight modifications. The work recommends strict monitoring of public relations practitioners at all levels.
INTRODUCTION
Public Relations practice worldwide is guided by a set of principles, rules and regulations which help its practitioners in the conduct of their day to day activities. The code of professional conduct and ethics of public relations practice worldwide clearly specifies the expectations of Public Relations practitioners in performing their duties. These expectations should be met with all sense of sincerity on the part of the practitioners and failure to comply with them will lead to sanctions. The International Public Relations Association (IPRA), Centre for European des Relations Publiques (CERP), and Nigerian Institute of Public Relations are all guided by different codes of professional conduct and ethics which help members perform their task seamlessly. These codes also promote professionalism and recognize high standards and ethics among Public Relations practitioners. IPRA is an international body that regulates the practice of Public Relations worldwide while CERP is a regional
ABSTRACT
Professional code of conduct and ethics has come to stay with all professions who wish to promote healthy relationship and commitment of its member. These ethics and code of conducts help streamline the activities of members in the performance of their tasks. Public relations practice have over the years become an accepted human endeavour and the application of this code have become important. This work analyzes the code of professional conduct and ethics of International Public Relations Association (IPRA) and the Centre of European Des Relations Publiques (CERP) and compares them with that of the Nigerian Institute of Public Relations (NIPR). It was however discovered that the code of NIPR is an adoption of that of the IPRA with slight modifications. The work recommends strict monitoring of public relations practitioners at all levels.
INTRODUCTION
Public Relations practice worldwide is guided by a set of principles, rules and regulations which help its practitioners in the conduct of their day to day activities. The code of professional conduct and ethics of public relations practice worldwide clearly specifies the expectations of Public Relations practitioners in performing their duties. These expectations should be met with all sense of sincerity on the part of the practitioners and failure to comply with them will lead to sanctions. The International Public Relations Association (IPRA), Centre for European des Relations Publiques (CERP), and Nigerian Institute of Public Relations are all guided by different codes of professional conduct and ethics which help members perform their task seamlessly. These codes also promote professionalism and recognize high standards and ethics among Public Relations practitioners. IPRA is an international body that regulates the practice of Public Relations worldwide while CERP is a regional
References: http;www.cerp.org/codes/European Accessed 19/10/2011 http://www.prnigeria.net Accessed 19/10/2011