Accor
Accor Group in Travel and Tourism - World
February 2011
Scope of the Report
Travel and Tourism: Accor Group
© Euromonitor International
Scope
• This global company briefing forms part of the wider travel and tourism research that covers the following categories:
TRAVEL AND TOURISM
Tourism flows and spending
Travel accommodation
Transportation
Car rental
Travel retail
Tourist attractions
Health and wellness tourism
Disclaimer Much of the information in this briefing is of a statistical nature and, while every attempt has been made to ensure accuracy and reliability, Euromonitor International cannot be held responsible for omissions or errors Figures in tables and analyses are calculated from unrounded data and may not sum. Analyses found in the briefings may not totally reflect the companies’ opinions, reader discretion is advised
Learn More
To find out more about Euromonitor International's complete range of business intelligence on industries, countries and consumers please visit www.euromonitor.com or contact your local Euromonitor International office: London +44 (0)20 7251 8024 Dubai +971 4 372 4363 Chicago +1 312 922 1115 Cape Town +27 21 552 0037 Singapore +65 6429 0590 Santiago +56 2 915 7200 Shanghai +86 21 6372 6288 Sydney +61 2 9275 8869 Vilnius +370 5 243 1577 Tokyo +81 3-5403-4790 2
Travel and Tourism: Accor Group
© Euromonitor International
Strategic Evaluation Competitive Positioning Category and Geographic Opportunities Brand Strategy Operations Recommendations
3
Strategic Evaluation
Travel and Tourism: Accor Group
© Euromonitor International
Key company facts
Accor Group
Headquarters: Regional Involvement:
Strong portfolio
• Accor Group is a major global group in hotels, providing
France
Global
Category Involvement: World hotel value share (2010): World hotel value growth (2010):
Hotels, travel retail
services for leisure and business travellers. • The
February 2011
Scope of the Report
Travel and Tourism: Accor Group
© Euromonitor International
Scope
• This global company briefing forms part of the wider travel and tourism research that covers the following categories:
TRAVEL AND TOURISM
Tourism flows and spending
Travel accommodation
Transportation
Car rental
Travel retail
Tourist attractions
Health and wellness tourism
Disclaimer Much of the information in this briefing is of a statistical nature and, while every attempt has been made to ensure accuracy and reliability, Euromonitor International cannot be held responsible for omissions or errors Figures in tables and analyses are calculated from unrounded data and may not sum. Analyses found in the briefings may not totally reflect the companies’ opinions, reader discretion is advised
Learn More
To find out more about Euromonitor International's complete range of business intelligence on industries, countries and consumers please visit www.euromonitor.com or contact your local Euromonitor International office: London +44 (0)20 7251 8024 Dubai +971 4 372 4363 Chicago +1 312 922 1115 Cape Town +27 21 552 0037 Singapore +65 6429 0590 Santiago +56 2 915 7200 Shanghai +86 21 6372 6288 Sydney +61 2 9275 8869 Vilnius +370 5 243 1577 Tokyo +81 3-5403-4790 2
Travel and Tourism: Accor Group
© Euromonitor International
Strategic Evaluation Competitive Positioning Category and Geographic Opportunities Brand Strategy Operations Recommendations
3
Strategic Evaluation
Travel and Tourism: Accor Group
© Euromonitor International
Key company facts
Accor Group
Headquarters: Regional Involvement:
Strong portfolio
• Accor Group is a major global group in hotels, providing
France
Global
Category Involvement: World hotel value share (2010): World hotel value growth (2010):
Hotels, travel retail
services for leisure and business travellers. • The