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Academic Writing Speech

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Academic Writing Speech
Greenwich School of Management (GSM)
Proforma for Work Assignment

Semester:

June - September 2013
Validating University:
University of Plymouth
Programme:

Bachelor’s Degree Extended Programme – Level 0
Module Title:
Academic Writing

Lecturer:
Anna Zimmerman
Assessment Task:
You are to write and deliver a speech (between 750 and 1000 word) as if you were either David Cameron, or Barack Obama.
This can be on any topic, real or imagined, but you must write as if you were the President or Prime Minister, not as yourself.

Marks will be awarded for the following criteria:

Use of voice and body language
Originality of concept and content
Appropriateness of language for the subject and audience
Vocabulary and grammar

Please note that there will be no specific time limitations, but you are strongly encouraged to take your time when delivering the speech. Points on the delivery and writing of the speech will be covered in class on several occasions so there will be plenty of opportunities for guidance.

Deadline date for submission:
The speech is to be delivered during your normal tutorial during Weeks 8 and 9 (weeks beginning 12th and 19th August 2013). The exact time and date will be agreed with your lecturer during previous weeks.
A hard copy of the speech is to be submitted to Turnitin for assessment by midnight of Monday 12th August 2013. You are reminded that a limit of 15% plagiarism is permitted. Whilst the presentation mark will be given in class, if the plagiarism score is subsequently found to have exceeded 15% then the mark will be amended accordingly (this will mean a fail in the case of excessively high Turnitin scores).
Format:

Speech
Word limit:

750-1000 words
Learning outcomes to be examined in this assessment
*Demonstrate an understanding of how language is used to promote certain purposes
*Demonstrate an awareness of different writing styles and their effectiveness as a means of communication

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