Preview

1673 Adelaide Fashion Festival Prospect

Powerful Essays
Open Document
Open Document
3557 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
1673 Adelaide Fashion Festival Prospect


Spon sorship P roposal 2013



www.adelaidefashionfestival.com.au

Adelaide’s
Premier
Fashion Event

The Story

3

The Audience
Attendance

5

6

The Exposure

6

Media & Marketing
The Events

Individual Event
Branding Opportunities
Contact

7
11

The Opportunity
The Benefits

12
14

17
21

3

The Story
Bringing style and glamour to Adelaide each spring, the Adelaide
Fashion Festival is nationally recognised by industry insiders as
South Australia’s premier fashion showcase event.
Heading into its sixth fabulous year, the Adelaide Fashion Festival has become a firm fixture on the
South Australian events calendar.
Every year, the Festival continues to grow and realise its vision of becoming an iconic fashion event to rival the other major Australian fashion festivals held annually in sister cities, Sydney, Melbourne,
Brisbane and Perth.
At the same time, the Festival remains true to its primary goal of shining a spotlight on Adelaide and the dynamic and innovative South
Australian fashion industry.

4

Hosted by the City of Norwood
Payneham & St Peters and
The Parade, Norwood, one of
Adelaide’s premier fashion shopping destinations, the
2013 Adelaide Fashion Festival promises to be bigger, bolder and shine brighter than ever before, with an outstanding line up of talent and events held over an exciting nine day program, from
18 – 26 October 2013.
A key component of the Adelaide
Fashion Festival, the Emerging
Designers program, is designed to support our State’s young, up-andcoming designers, by providing a platform to showcase new talent. Each year, the Emerging
Designer Award sees the best young designers create a collection and compete for the coveted title of
Emerging Designer of the Year.
For the more spontaneous designer,

the Designer Pressure Test, held as part of the Parades on Norwood
Parade event, sees a group of design enthusiasts go head-to-head in a competition of speed, creativity and skill, by creating an outfit of

You May Also Find These Documents Helpful

  • Powerful Essays

    Lauren Floral Ltd CMA

    • 1196 Words
    • 39 Pages

    Lauren Floral Ltd Strategic Plan: Lauren Floral Ltd. - Robert Stevenson Lauren Floral Ltd Agenda 1. 2. 3. 4. 5. 6. The Challenge Issues & Opportunities Options & Recommendation Financial Assessment Risks to Success…

    • 1196 Words
    • 39 Pages
    Powerful Essays
  • Satisfactory Essays

    Central Penn was first founded in 1881 by Joseph N. Currey, it was Pennsylvania Business College located on 307 Market Street in Harrisburg, Pennsylvania. The main focus was to provide a career-oriented education. In 1922 professor William H. Hartsock was released from the position of being the head of accountancy department. Many of the faulty and up to 150-250 students followed professor Hartsock who open the door to Central Pennsylvania Business College that same year in October. By 1923 Central Pennsylvania was the only business college that survived all other business colleges became non-existent. Central Pennsylvania College moved to Summerdale,…

    • 295 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The Giggles 'n Stitches Club recently attended the Geauga County Style Revue, held at NDCL School on July 19th. Members had to go through interview judging in the morning and a fashion show in the evening. They were judged on the quality of their project, skill at modeling, and on their ability to make a complete outfit centered around their garment or accessories. Both of the scores they recieved for each were combined and then state qualifiers were picked to represent Geauga Country.…

    • 343 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    As governments fight against the production and consumption of drugs, some companies are using them as advertisements to sell their product and make it look as if it was normal. In fact, almost fifteen percent of the population in United States with the age of fourteen and older is consuming drugs (Borden). There are dangers of using drugs in advertisements directed toward the youth culture, such as the one illustrated by an SISLEY print advertisement.…

    • 969 Words
    • 4 Pages
    Good Essays
  • Good Essays

    If art and design is your forte, there is no better place to visit than London's Victoria and Albert museum. Located in the world famous museum district of South Kensington, this real treasure of a collection is sure to captivate art lovers of all ages. It's easy to fall in love with this architectural gem as well as the astounding exhibits on show. The Victoria and Albert museum combines education with a enjoyable day out for all the family.…

    • 588 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    RIVER ISLAND CLOTHING CO. LTD.: INITIAL SUBMISSION Full Version The history of River Island spans 55 years. The business started in 1948 as a small lock-up shop in East London selling wool and ladies clothing. As the business increased shops were added under the name of “Lewis Separates” and the focus became ladies clothing. By 1968 there were some 70 stores in the UK and “Lewis Separates” introduced into a few of its stores a brand new concept and name. Innovative in design and format these stores used strong colours, bold fashion imagery and pop music to create “Chelsea Girl,” the first UK chain of fashion boutiques. With continuing expansion, menswear was introduced in 1983 under the “Concept Man” brand and from 1988 further evolution took the form of the development ofa new brand concept of a themed store offering fashion for men and women. The new brand was called “River Island” and today the product range includes men’s and women’s clothing and footwear, accessories and cosmetics. A dedicated in-house design and sourcing team creates fashionable, stylish and quality clothing representing value for money, targeted at the fashion conscious 18-35 year old market. As at 28 December 2002 River Island had net capital resources of £85.5 million and achieved sales of £377.6 million for the 52 weeks. River Island is a wholly owned subsidiary of Lewis Trust Group Ltd, which is the parent of a diversified group engaged in the retailing, property, leisure and financial services sectors. As at 31 December 2002 Group consolidated net capital resources amounted to £408 million. Relevant Markets River Island designs and retails men’s and women’s clothing, footwear, accessories and cosmetics. The majority of products are designed in-house and sold principally under the River Island brand, although other River Island owned brands are used. A small proportion of sales are attributable to thirdparty brands. River Island has shops in over 180 locations Great Britain and Northern…

    • 1733 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    What new clothes were introduced during the 70s that you can think of? This is a list of all the clothing styles that were popular during the seventies.…

    • 363 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    In the early 1900's clothes were a status symbol. Fashion was more important than comfort.…

    • 834 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Afro Spunk Festival

    • 319 Words
    • 2 Pages

    The New York Times has called Afropunk “the most multicultural festival in the US,” and this year’s festival was nothing less than spectacular. Year after year festival goers have continued to gather in a positive space where they can share ideas about evolving street style fashion that has continue to mark themselves in their NYC based identities.…

    • 319 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Mrs. Jones

    • 597 Words
    • 3 Pages

    Firstly we’ve done our SCOT analysis and we figured out all of our strengths, opportunities, challenges and threats. We figured out that one of our strengths is that this is the first time that a fashion show is being held in the school so it will be a new experience for us and everyone in the school. It also involves the whole school and gives a sense of, ‘common unity’.…

    • 597 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    women fashion 1930's

    • 652 Words
    • 3 Pages

    1. Due to the crash of the Wall Street on October 24th 1929 many people thought that fashion was going to be crippled, but thankfully fashion continued and grew over the years.…

    • 652 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Fashion In The 1930s

    • 423 Words
    • 2 Pages

    Fashion in the 1930s was iconic. We look back at this era and we can admire the delicacy of this generation. It’s beautiful. The 1930s was a tough time in America whereas the Great Depression, a long and severe recession in an economy or market, was a major impact on daily living. Even though this major obstacle was there in full force, the trends that this era took on were the beginning of something new. This fashion outlook included men and women both of the higher and lower classes.…

    • 423 Words
    • 2 Pages
    Good Essays
  • Better Essays

    Models Of Diversity

    • 997 Words
    • 4 Pages

    In order to ensure that the interest in models of diversity do not fade out, high end fashion institutions should play their part and lend a hand out to them. By representing large fashion corporations, these models will garner more mainstream attention and further establish their foundations in the industry. It will also help to persuade and dissolve the remaining resistance towards this group of…

    • 997 Words
    • 4 Pages
    Better Essays
  • Good Essays

    In 1895, Booker T. Washington gave what later came to be known as the Atlanta Compromise speech before the Cotton States and International Exposition in Atlanta. In this speech he preached that in order to gain understanding from whites, African Americans would have to concentrate on creating economic security by improving their skills. He preached the importance of an education and that no African American should be denied of it. Instead of hatred between blacks and whites, they should work together and make America a better place. In his speech he says “Cast down your buckets where you are” he was referring to African Americans and how they should make the most of their situation; instead of protesting and trying to reach political equality, they should make the most out of it and try to get an education. He also referred this to the whites. He told African Americans that they should stop trying to achieve political equality. Even though he did say this, he still believes that African American should have the right to vote because with this they can learn the exercise of self-government. He was trying to show them that his people are still going to work on the fields, build their railroads, and continue to make America what it has become; all it takes is just giving them a chance.…

    • 275 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    The fashion and retail industry tends to be overly youth focused which is not entirely bad but has the disadvantage of resulting in monotonous trends. However, by closely following generational fashion trends as well as our own customers' purchasing preferences, we design our inventory to meet the broad needs of our clientele. We will solely focus on western yet locally appreciated styles, colors and brands to meet the ever vibrant and young aged ever growing market which has an un satiable taste for fashion.…

    • 2043 Words
    • 9 Pages
    Powerful Essays